Taylor Lansford-○ - ○ taylor9marketing.wordpress.com
EDUCATION & CERTIFICATIONS
The Ohio State University
Bachelor of Science in Business Administration
•
Specialization: Marketing
Columbus, Ohio
December 2024
Certifications
Hubspot Social Media Marketing Course, Hubspot Content Marketing Course, Alison Beginner Adobe
Certification, Google Ads Display, Semrush (In-Progress)
EXPERIENCE
SoCo 36 Events
Columbus, Ohio
Marketing Coordinator
January 2025 – Present
• Managed and optimized the SoCo 36 Events website using Wix, enhancing user experience and
engagement.
• Developed and executed social media strategies, creating high-quality content that increased
audience reach and engagement across platforms.
• Produced and edited promotional videos and event highlights to showcase services and attract
potential clients.
• Coordinated and facilitated wedding events and industry showcases, ensuring seamless
execution and exceptional client experience.
• Collaborated with vendors and partners to enhance event offerings and strengthen brand
positioning in the event planning industry.
I9 Sports
Powell, Ohio
Sports Marketing Intern
March 2024 – Present
• Developed and implemented multimedia marketing campaigns to drive enrollment, increasing
enrollment by 25% through targeted social media posts, flyers, and emails.
• Resolved staffing issues through creative email structures provided to parents.
• Established connections with over 40 local businesses to increase sales, generating a 15% increase
in revenue.
• Analyzed, designed, and presented marketing solutions to colleagues and superiors.
Chili’s
Columbus, Ohio
Server / Bartender
August 2020 – Present
• Trained all new hires and five rising managers, improving onboarding efficiency by 30%.
• Maintained top server ranking for over four years at Chili’s.
• Increased customer satisfaction by building loyal clientele through friendly attentiveness and
attention to detail while increasing sales.
• Interacted with guests in groups of up to twenty-five, ensuring accurate orders and seamless
large-party service.
RELEVANT COURSEWORK
Student Consultant for Dentsu & American Express
Digital Marketing (BUSML 4232)
• Collaborated with a team to design and develop a digital marketing strategy and promotional
plan for Dentsu and their client, American Express.
• Conducted secondary research to complete a competitive analysis and design a target market
persona for American Express.
• Developed a digital promotional plan including a PPC and social media campaign to reach the
design target.
• Created a budget and timeline to launch the proposed tactics effectively.
• Presented the final plan to the client and received positive feedback regarding the
recommendations proposed.
