Tawiah Pillingo

TAWIAH PILLINGO +233 - |- Summary Dedicated and results-driven communications and marketing professional with a proven track record of success in developing and executing strategic communication and marketing initiatives. With a solid foundation in both internal and external communication strategies, I have effectively engaged diverse audiences and strengthened brand presence across various channels. My experience encompasses content creation, event coordination, digital marketing, and market research, allowing me to deliver comprehensive solutions that drive brand awareness, customer engagement, and business growth. Skilled in project management, collaboration, and analytical thinking, I excel in navigating complex challenges and delivering impactful results. With a passion for creativity and innovation, I am committed to continuously driving forward-thinking strategies that deliver measurable outcomes and exceed organizational goals. Skills • Social media management (including content creation, engagement, and analytics) • Graphic design (Canva) • Email marketing • Web content management (Kajabi & WordPress) • Strong communication and organizational skills • Proficiency in AI writing and designing tools • Creative and critical thinking when dealing with tasks. • Good presentation skills • Search Engine Optimization • Multitasking - able to prioritize & manage multiple tasks. • Leadership Skills Experience Marketing Executive 10/2024 to Current Kempinski Hotel Gold Coast City Accra • Collaborate closely with the Director of Sales & Marketing to execute comprehensive marketing activities, including the creation of promotional materials, advertising campaigns, and market analysis. • Managing the social media accounts of the hotel and its outlets. • Provide comprehensive administrative and secretarial support to the marketing office, ensuring efficient operations. • Coordinating photoshoots for promotions. • Writing copies for website and monthly newsletter. • Manage and organize appointments and schedules effectively, optimizing time management for the team. • Maintain a streamlined filing system that enhances accessibility and confidentiality of documents. • Handle incoming calls and correspondence promptly and professionally, fostering effective communication within and outside the organization. • Manage financial documents such as purchase orders and expense claims, ensuring accuracy and compliance with organizational policies. • Act as a central point of contact for handling invoices from agencies and vendors, facilitating smooth billing processes. • Maintain and update hotel listings across various online and offline platforms to maximize visibility and reach. Corporate Communications and Team Coordinator 02/2024 to 10/2024 DCG Consulting Group • Develop and execute internal communication strategies to ensure consistent messaging across the organization • Create compelling content for marketing materials, including website copy, blog posts, social media posts, and email newsletters • Create and curate videos for social media promotion • Create and distribute newsletters, emails, and other communication materials to keep employees informed about company news, updates, and events • Manage digital marketing channels, including website, email marketing, and social media platforms • Create and scheduled social media content, monitor engagement metrics, and respond to audience inquiries • Implement SEO strategies to improve website visibility and drive organic traffic • Monitor employee feedback channels and address concerns or questions in a timely manner • Maintain the company's online presence, including social media accounts and website content • • • • Develop campaign strategies, including target audience identification, messaging, and channel selection Serve as a central point of contact for cross-functional teams, facilitating communication and collaboration Coordinate corporate events and client engagements Assist in the onboarding process for new team members, ensuring they have the necessary resources and information • Develop content for various channels, including presentations, reports, and marketing collateral • Conduct research on industry trends, best practices, and competitor activities to inform content development • Maintain a content calendar to ensure timely delivery of materials and alignment with strategic priorities. Communications and Administrative Assistant 04/2023 to 01/2024 DCG Consulting Group • Served as a point of contact for internal and external stakeholders seeking information or assistance • Coordinated meetings and communication channels between team members and departments • Assisted with special projects and initiatives as assigned by the communications manager or team lead • Maintained contact databases and distribution lists for communication purposes • Ensured data accuracy and integrity by regularly updating and cleaning contact information • Assisted in segmenting contact lists for targeted communication campaigns • Generated reports and analyzed data related to communication activities for performance tracking and analysis • Assisted in planning and coordinating events, such as meetings, conferences, and webinars • Coordinated logistics for events, including venue selection, catering, and audiovisual equipment setup • Assisted with attendee registration, RSVP tracking, and guest communication • Assisted in creating content for the organization's website, social media channels, and newsletters Administrative Assistant 12/2021 to 03/2023 Young Educators Foundation • Assisted in managing social media accounts by creating and scheduling content to engage followers and promote events • Provided support in designing promotional materials such as flyers and banners using Canva • Responded to web correspondence and emails in a timely manner, enhancing communication with stakeholders • Participated in the planning and execution of marketing events to increase brand awareness • Performed clerical duties • Responded to web correspondence, social media posts and emails • Researched and gathered information in enhancing company's operations • Booked and arranged flights and accommodation for team travel Education and Training Bachelor of Arts: Communication Studies (Public Relations) University of Media, Arts And Communication 2023 West African Senior School Certificate Examination Akwamuman Senior High School 2018 Leadership Roles · President, Rotaract Club of Adenta Central 2023/2024 · Director, club administration, Rotaract Club of Adenta Central (2020/2021) · Director, International Service Project, Rotaract Club of Adenta Central (2021/2022) Certification & Training Certificate in Artificial Intelligence for Career Essentials (AICE) 2024 -ALX Africa Professional Groups Rotary International References References To be provided upon request