Certified Social Media Marketing Specialist with comprehensive experience in Meta advertising, content creation, and digital campaign management. Currently pursuing a Bachelor of Marketing in Business Administration from National University, combining academic knowledge with practical expertise to deliver measurable results for clients across diverse industries.
Core Competencies & Achievements:
- Successfully increased social media engagement by 40% through strategic content planning and data-driven optimization
- Managed Meta advertising campaigns with proven ROI improvements and enhanced brand visibility
- Maintained 95% customer satisfaction rating while handling high-volume client interactions
- Specialized in Facebook Ads Manager, Instagram marketing, and cross-platform campaign optimization
Technical Expertise:
- Meta Business Suite and Ads Manager proficiency with advanced targeting capabilities
- Campaign optimization using custom audiences, lookalike audiences, and demographic segmentation
- Analytics and performance reporting using native platform tools and third-party solutions
- Content creation using Canva Design and brand-aligned visual storytelling
- Social media management across Facebook, Instagram, LinkedIn, and X (Twitter)
Professional Experience Highlights:
- Social Media Marketing Manager at Social Squad: Developed comprehensive social media strategies and executed targeted advertising campaigns
- Social Media Campaign Manager at Ghorowa Ponno: Managed multi-platform campaigns focusing on reach, engagement, and conversion optimization
- Natural Bite Marketing Specialist: Implemented hashtag strategies and promotional campaigns, resulting in increased page reach and sales performance
- Customer service roles at Rokomari.com and Live Shopping:Built strong client relationships and process improvement initiatives
Language & Communication Skills:
- Multilingual capabilities: English, Bengali, Urdu, and Hindi
- Cross-cultural marketing experience enabling effective international campaign management
- Strong written and verbal communication skills for client consultation and team collaboration
Education & Certifications:
- Social Media Marketing Certified by SR Dream It
- Customer Service Excellence Training certification
- Ongoing Bachelor of Marketing studies with a 4.18 GPA academic performance
Professional Approach: My methodology focuses on data-driven decision making, continuous performance monitoring, and strategic content optimization. I utilize advanced analytics to track KPIs, implement A/B testing protocols, and deliver transparent reporting to stakeholders. Experience in the e-commerce, fashion retail, and digital marketing sectors provides a comprehensive understanding of diverse business requirements and audience behaviors.
Committed to staying current with platform algorithm updates, emerging advertising features, and industry best practices to maintain competitive advantages for client campaigns and sustainable business growth.