Tanya Horoz

I'm Tanya and I am a holistic digital marketing strategist.

**A little about me! **

I have over 14 years of corporate experience with 4 years of freelance experience. I predominantly work with US-based businesses. I mainly work with digital marketing agencies, helping with their overall marketing efforts for their clients. I am an integral part of the development and execution of marketing plans to reach targets from brand awareness to products/service promotion. I am a competent professional able to grasp consumer behavior trends and generate creative ideas, I am also well versed in specialized marketing concepts, principles, and tactics. My main goal is to deliver effective marketing programs that will help your reputation and growth. 

**To give you an idea of what I do: **

Conduct market research to find answers about consumer requirements, habits, and trends, 

Brainstorm and develop ideas for creative marketing campaigns

assist in outbound and inbound marketing activities by demonstrating expertise in various areas (content development and optimization, advertising, events planning)

Liaise with external vendors to execute promotional events and campaigns

Collaborate with marketing and other professionals to coordinate brand awareness and marketing efforts

Plan and execute initiatives to reach the target audience through appropriate channels (social media, email, etc)

Analyzing marketing data (campaign results, conversion rates, traffic, etc) to help shape future marketing strategies

Undertake individual tasks of a marketing plan as assigned

develop brand awareness provide and execute a thought marketing strategy with yearly and monthly goals and agendas;

Manage the company websites and IT content and strategies with up to date content and technologies focus on increasing direct leads for clients and new properties

Manage all marketing platforms and develop strategies for growth e,g listing platforms, Mailchimp, SEO, articles and news, email campaigns, newsletter, etc

implement website/client surveys, CRM programs, and user-friendly channels to reduce costs and maximize results.