Tanvi Vinocha

Tanvi Vinocha DOB: 24/06/2000 Address: St. No. 6, Near Patel Park, Abohar, PB 152116 Contact No: - E-mail:- OBJECTIVE Driven advertising assistant seeking a digital marketing role that offers the opportunity to apply my understanding of consumer behavior and advertising techniques in a dynamic online environment. Passionate about utilizing technology and data to inform and optimize campaign strategies. SKILLS Digital Marketing (Search Engine Optimization, Google Ads, Social Media Marketing {Facebook Ads, Instagram Ads}). Expertise in handling technical errors, on-page and off-page SEO, Google Search Console errors, keyword analysis, niche blog & guest post discovery, and XML sitemaps. Website auditing. Proficient in WordPress. Knowledge of Google Analytics & Google Tag Manager. Familiar with SEMRUSH, FileZilla, Screaming Frog. Basic knowledge of MS Office and MS Excel. EXPERIENCE Y-Dreamz Media Solutions, Abohar – Digital Marketer July 2019 – March 2023 Managed SEO projects for over 100 clients. Conducted comprehensive website audits. Managed Google Ads, YouTube Video Ads, Facebook Ads, & Instagram Ads for 50+ clients. Led various campaigns, including e-commerce, brand awareness, lead generation, traffic, P-Max, dynamic, search, and video campaigns. Utilized tools such as SEMRUSH, FileZilla, Screaming Frog, Google Ads accounts, Facebook Ads Manager, FB Business Manager, Google Analytics, and Google Tag Manager. Tech Arch Softwares, Panchkula – PPC Executive April 2023 – Oct 2023 Managing Google Ads for multiple projects. Leading e-commerce, brand awareness, lead generation, traffic, P-Max, dynamic, search, and video campaigns. PPC Executive – Softtrix Solutions From October 12 to Present Managing Google Ads for over 12 projects independently. Accumulated 100+ hours on Upwork through fixed-price and hourly projects. Supervised and trained one junior team member. Handling a variety of campaigns including e-commerce, brand awareness, lead generation, traffic, P-Max, dynamic, search, and video campaigns. Proficient in tools such as SEMRUSH, FileZilla, Screaming Frog, Google Ads accounts, Facebook Ads Manager, FB Business Manager, Google Analytics, and Google Tag Manager. Managed advertising platforms like Google Ads, YouTube Video Ads, Facebook Ads, Bing Ads, Amazon Ads, and Instagram Ads. CERTIFICATIONS Fundamentals of Digital Marketing Certification EDUCATION DAV College, Abohar (Affiliated with Punjab University) – B.Com (Hons.) August 2017 – September 2020 Marks: 75.64% PSEB, Mohali – 12th Grade April 2016 – March 2017 Marks: 87.33% PSEB, Mohali – 10th Grade April 2014 – March 2015 Marks: 85.23% LANGUAGES KNOWN English Hindi Punjabi DECLARATION I hereby declare that all the information provided is true to the best of my knowledge and belief. Signature: Tanvi Vinocha