Tania Alonso Sosa

Strategic Marketing & Communications Leader with 15+ years of experience driving brand growth, multi-market localization, and integrated communications across LATAM. Proven record of adapting global campaigns for local markets and leading multi-channel event strategies that boost engagement and revenue.

Expertise in B2B, B2C, and B2B2C environments, particularly in the automotive and consumer goods sectors. Skilled in managing $80M+ MXN budgets, negotiating with vendors, and delivering measurable results: +40% sales growth, +28% campaign engagement, 3rd place market share.

Adept at collaborating with cross-functional, multilingual teams across time zones, leveraging SEO/SEM, paid media, CRM, and influencer marketing to drive performance. Fluent in English & Spanish, with advanced skills in event management, sponsorship activation, and brand storytelling.

Open to remote and hybrid opportunities worldwide in Marketing, Communications, and Event Strategy.