Tamra Armstrong, PCM,® M.Ed.
Business Operations Director/ Efficiency Strategist (Ed.)
Results-driven professional with a proven track record in streamlining operations, optimizing
cost controls, and driving revenue growth. Recognized for successfully implementing
innovative solutions and strategies to address school organizational challenges. Skilled in
creating and executing content strategies to enhance conversions and meet business
objectives. Strong ability to define strategic plans, set key performance indicators (KPIs), and
achieve ambitious goals. Known for fostering collaborative relationships with stakeholders
and delivering exceptional outcomes.
Contact
Phone-
Email
-
Address
Vallejo, Ca
Education
2008
B.A. - Business Administration
University of Arizona
2023
M. Ed - Elementary Education
Grand Canyon University
Certifications
Exp. 2026
Professional Certified Marketer (PCM)
American Marketing Association
Exp. Fall 2025
Experience
December 2023 - Present
ELITE Public Schools l Vallejo, Ca
Director, Budget, Business and Administration
-- Oversee the development and management of the school’s budget, ensuring alignment with
strategic goals and fiscal responsibility.
- Implement cost control measures that led to a 15% reduction in operational expenses while
maintaining service quality.
- Collaborate with department heads to forecast financial needs and allocate resources effectively.
- Drive revenue growth through identifying funding opportunities and grant applications, increasing
external funding by 20%.
- Analyze financial reports and present findings to the board, providing actionable insights for
decision-making.
- Manage the school nutrition program, ensuring compliance with state and federal nutrition standards
and reporting requirements.
- Conduct regular audits of nutrition program operations to ensure adherence to health and safety
regulations, improving overall program quality.
- Develop and implement strategies to promote healthy eating habits among students, enhancing
program participation and satisfaction.
August 2022 - 2023
ELITE Public Schools l Vallejo, Ca
Executive Assistant - Business / Public Relations
- Provided comprehensive administrative support, including managing office supplies, scheduling
appointments, and maintaining filing systems.
- Assisted in preparing reports and documentation for school board meetings, ensuring compliance
with regulatory standards.
- Managed the CEO’s schedule, coordinating meetings, events, and travel arrangements to optimize
time and resources.
- Facilitated communication between the CEO and various stakeholders, ensuring timely responses
and effective collaboration.
- Prepared and edited correspondence, reports, and presentations, enhancing the professionalism and
accuracy of executive communications.
Google Certified Educator Level 1&2
Google
Expertise
Strategic Planning and Management
Marketing / Web Design
August 2021 - 2022
ELITE Public Schools l Vallejo, Ca
Fifth Grade Teacher
- Designed and implemented engaging lesson plans that catered to diverse learning styles, resulting in
improved student performance.
- Assessed and documented student progress, utilizing data-driven strategies to enhance educational
outcomes.
- Fostered a positive classroom environment, promoting collaboration, critical thinking, and a love for
learning among students.
Process Improvement & Optimization
Performance Measurement & Analysis
August 2020 - 2021
ELITE Public Schools l Vallejo, Ca
Team Leadership & Collaboration
Instructional Assistant
Data Analysis & Reporting
- Supported lead teachers in a special education classroom, providing tailored assistance to students
with diverse learning needs, including those with IEPs (Individualized Education Plans).
Tamra Armstrong, PCM,® M.Ed.
Business Operations Director/ Efficiency Strategist (Ed.)
- Assisted in developing and implementing individualized educational programs, ensuring that students
received appropriate support and accommodations to thrive academically.
- Facilitated mandatory online learning during school closures due to COVID-19, helping students
transition to virtual platforms and maintaining engagement through interactive online activities.
Contact
Phone-
Email
-
Address
Vallejo, Ca
Education
2008
2020 - Present
Tactic, LLC l Vallejo, Ca
Education Efficiency Strategist
- Oversee and supervise non-instructional operational functions, including transportation, data
management, technology, operations, procurement, leadership development, strategic partnerships,
and liaison to community foundations and academic management teams.
- Develop and implement long-term strategies to drive growth and enhance student outcomes.
- Develop and execute school’s operations plan, ensuring alignment with the school's mission, vision,
and educational goals.
- Cultivate strategic partnerships with community local organizations to secure resources for the
school's programs and initiatives.
- Collaborate with academic management teams to develop and implement effective practices for
curriculum development, assessment, and instructional support.
- Implement data-driven decision-making processes to evaluate operational effectiveness and drive
continuous improvement.
- Provide leadership and mentorship to staff, fostering a positive and collaborative work environment.
- Represent schools at community events, conferences, and meetings to promote the school's mission
and build relationships with stakeholders.
B.A. - Business Administration
University of Arizona
2023
M. Ed - Elementary Education
Grand Canyon University
Certifications
Exp. 2026
Professional Certified Marketer (PCM)
American Marketing Association
Exp. Fall 2025
Google Certified Educator Level 1&2
Google
Expertise
Strategic Planning and Management
Marketing / Web Design
Process Improvement & Optimization
Performance Measurement & Analysis
Team Leadership & Collaboration
Data Analysis & Reporting
2014 - Present
Tactic, LLC l Vallejo, Ca
Owner - Director of Business Operations
-Direct all day-to-day business operations, heading change and innovation for clientele. Proven
versatility to span industries, bringing keen intuition to spot growth opportunities and influence
business direction to define and drive value in the marketplace. Serves as trusted advisor and key
consultant to a wide variety of organizations, including healthcare, personal service, and non-profits.
-Have a deep-level understanding of client operations and head the development and implementation
of process and performance strategies.
Client #1: A rapidly growing healthcare association in need of leadership in business strategy and
marketing.
• Leads strategic planning and management of new process development and program improvement;
ensures alignment with corporate mission while driving brand awareness with $550k annual budget.
• Devised plan and strategy to achieve fundamental market shift. Formulated a comprehensive plan to
help the client remain responsive to changing market conditions.
• Partners with executive leadership to achieve objectives and deadlines; actively collaborates with
40+ volunteer staff.
• Increased membership by 5% within 1 year by building compelling campaigns to increase audience
engagement.
• Identifies areas to automate marketing, improve partnership relations, control costs, and streamline
communication.
Client #2: An underperforming vocational consultancy with a solid client base, limited operational
processes and budgets.
• Consulted with the owner and identified cost controls as a key area for improvement; reduced
operating budgets by 2.5% by implementing new management processes.
• Created an innovative approach and system that increased operations by 20% while solving a
persistent problem regarding proper scheduling and vendor invoicing.
• Boosted conversions 5% by executing a new content strategy; defined strategic plan along with KPI
and goals.
REFERENCES AVAILABLE UPON REQUEST