User persona for Havencare project
Cynthia the mom of 3
Preferred Method of Communication
Email
Text Messaging
Job Title
Accountant
Age
25 to 34 years
Highest Level of Education
Master’s degree (e.g. MA, MS,
Tools They Need to Do Their Job
Accounting and Bookkeeping Systems
CRM Software
Email
Invoicing Software
Reporting Software
Social Networks
Job Responsibilities
management
Their Job Is Measured By
on time delivery
Industry
Bank
Organization Size
51-200 employees
Reports to
Branch manager
Goals or Objectives
Balance and manage accounts for customers
They Gain Information By
through searching and training
Biggest Challenges
Navigating Client Relationships & Communications
Professional Development