TABITHA WANGARI NJUGUNA
--
VIRTUAL ASSISTANT/DIGITAL MARKETER
Nakuru,Kenya
CAREER PROFILE
Highly organized and tech-savvy Virtual Assistant & Digital Marketer with expertise in social media
management, content creation, SEO, email marketing, and administrative support. Skilled in streamlining
workflows, optimizing online presence, and driving brand engagement. Proficient in CRM tools, project
management, and analytics to enhance productivityt and marketing performance. Adept at handling
multiple tasks efficiently in remote settings.
CAREER HIGHLIGHTS AND
ACHIEVEMENTS
Optimized SEO strategies, improving website
traffic by 80%.
Designed and executed email marketing
campaigns with an average 70% open rate and
90% conversion rate.
Streamlined administrative processes, reducing
task completion time by 99%.
Managed ad campaigns, achieving a 90% ROI on
Facebook and Google Ads.
Created and scheduled content across multiple
platforms, boosting brand visibility and lead
generation.
SKILLS
Strategic vision & Business intelligence
Risk identification & Complex problem
solving
CRM
Contract Negotiation
Team Leadership & relationship buiding.
Exceptional Financial Acumen &
Organizational Acumen.
AREAS OF EXPERTISE
Social Media Management & Content Creation
Digital Marketing Strategy & Execution
SEO Optimization & Keyword Research
Pay-Per-Click (PPC) Advertising & Campaigns
Email Marketing & Automation
E-commerce Support & Lead Generation
Website Management & Optimization
Virtual Assistance & Administrative Support
Calendar, Email & CRM Management
Customer Service & Relationship Management
EDUCATION &CERTIFICATIONS
ALISON
WORKING AS A VIRTUAL ASSISTANT
DIPLOMA IN PROJECT MANAGEMENT
GOOGLE CERTIFICATE
FOUNDATIONS OF A DIGITAL MARKETER
KENYA MEDICAL TRAINING COLLEGE
DIPLOMA IN PHARMACY
ST PAULS UNIVERSITY
DEGREE IN PSYCHOLOGY-ON GOING
PROFESSIONAL EXPERIENCE
EXECUTIVE VIRTUAL ASSISTANT For ADVANCED
CARE LIMITED CEO JAN 2023-DEC 2024
Manage the schedules and calendars of the CEO
and other senior executives
Coordinate and schedule meetings and conferences
with internal and external stakeholders
Prepare and distribute meeting agendas, minutes,
and other relevant materials
Handle confidential information and documents
with discretion and maintain their proper
organization
DIGITAL MARKETER
WESTPARK CO | January 2023 - January 2024
Developed and executed digital marketing
campaigns.
Created engaging content and managed social media
platforms.
Analyzed campaign performance using Google
Analytics and social media insights to optimize
marketing strategies.
