Sylvia

SYLVIA NYAMBURA MURIGI +254 - |- ACCOUNT MANAGEMENT ~ ADMINISTRATION ~ SALES MANAGEMENT Consistent history of leading stunning turnarounds with a laser focus Agile and enterprising professional with over 12 proven excellent track records of coordinating, planning, and organizing a wide range of account management and sales administration tasks. Exemplary passion for developing relationships, cultivating partnerships and growing business. Proven record of establishing, implementing, and executing operational processes in an ever-changing atmosphere. Helpful and approachable along with the personable abilities and technical know-how required to maximize the company’s revenue growth and increase market share. A changemaker known for coordinating multidisciplinary and integrated teams, guiding and motivating them to outpace challenges by displaying tenacity and fortitude. Conscientious and adaptable professional accustomed to working with multicultural teams including C-suite executives and leaders. CORE COMPETENCIES Streamlining Operations | Growth & Expansion Strategies | Strategic Planning and Preparation | Business Process Reengineering | Value Proposition | New Sales & Closing Techniques | Deal Structuring & Negotiations | Agile Project Management | Sales Administration | Cross-Selling & Upselling | Revenue and Profit Maximization | Performance Management SELECTED MAJOR ACHIEVEMENTS • ü ü ü Account Manager | Leavamark Group Ltd Restructured several accounts that resulted in an 88% increase in lead generation and a 23% decrease in cost per lead Increased website traffic by 25% within the first year of hire using SEO best practices and content creation strategies. Developed a digital marketing strategy for an e-commerce client, including SEO and paid search campaigns, email marketing, social media management, and web analytics. ü Created, managed and maintained professional work relationships which resulted to increased business opportunities. • ü ü ü Key Account Manager | Mobikey Truck & Bus Limited Managed to develop trust in key customers and sold a total revenue on Kes 100 million Led a team of 3 field salespeople to push product awareness in the region generating an income of Kes 100 million. Developed a set of standardized sales proposals that was used in a variety of sales pitches, making it easy for sales agents to handle prospecting work. ü Established strategic partnerships to engage influencers which created awareness and led to business growth. ü Recommended new filing system which greatly helped reduce missing some crucial documents. This has also helped in clearing debts from problematic clients as there is documented proof of transaction. • ü ü ü ü ü ü ü ü ü Sales Executive / Sales Administrator | Scania East Africa Limited Converted lead prospects into sales with a conversion rate of 95% of qualified leads Established 10 new accounts in the first year and generated 200m in new business revenue. Increased territory sales by 20% resulting in the Scania brand awareness in the Mt. Kenya region Managed relationships with over 70 accounts to drive sales growth aligned with the strategic plan of the company Maintained, updated, and visited the top 20 accounts to strengthen customer loyalty and drive cross-selling opportunities. Awarded Scania Employee of the year 2015 Assisted the marketing department to plan and execute the launch of Scania East Africa in the country Created a customer database for Scania East Africa Ltd. Planned and executed the launch of Scania Optimize and Scania Driver Competition in the country. CAREER HIGHLIGHTS Account Manager | Leavamark Group Ltd | November 2021 to Date Key Contributions & Results: • Developing trust relationships with a portfolio of major clients to ensure they did not turn to competition. • Expanding the relationships with existing customers by continuously proposing solutions that met their objectives. • Developing negotiating strategies and positions by studying integration of new venture with company strategies and operations. • Executing strategic sales and business development plans while working with key internal stakeholders (e.g. sales teams, service teams, support, etc.). • Generating new leads and turning them into long-lasting relationships. • Closing new business deals by coordinating requirements; developing and negotiating contracts; integrating contract requirements with business operations. Key Account Manager | Mobikey Truck & Bus Limited | February 2021 – October 2021 Key Contributions & Results: • Generated new sales that will turn into long-lasting relationships. • Prepared regular reports of progress and forecasts to internal and external stakeholders using key account metrics. • Ensured the correct products and services were delivered to customers in a timely manner. • Built strong and strategic relations with existing and prospective customers. • Developed trust relationships with a portfolio of major clients to ensure they did not turn to competition. • Expanded the relationships with existing customers by continuously proposing solutions that met their objectives. • Monitored the client’s budget, explaining costs, and negotiated new terms if necessary. Sales Executive | Scania East Africa Limited | February 2018 – October 2020 Key Contributions & Results: • Consolidated relationships with potential and existing customers to generate new business and increase existing business. • Developed and maintained sales plans, trend analysis, and preparation of periodic marketing and sales reports to management. • Instituted business opportunities in established and developing markets by following trends and developments. • Assessed financial and investment information and assisting in the selection of real estate investment options. • Managed the entire sales cycle from lead generation, proposing, and closing sales to achieve total revenue growth and customer satisfaction. • Developed and expanded sales services to existing customers leading to referrals from previous clients. • Launched a communication and marketing strategy for the portfolio according to investment goals within the guidelines approved by the management. Sales Administrator | Scania East Africa Limited | March2014 – February 2018 Key Contributions & Results: • Created and updated customer card records, sales opportunity records and quotes and orders records to ensure a high level of data integrity • Revitalized sales analysis, reporting and presentation of all regions which strengthened product positioning. • Responded to clients’ inquiries and complaints promptly and in a professional manner • Processed corporate clients’ sales orders and ensured company sales policy is adhered to • Prepared sales reports on monthly, quarterly and annual basis and presented them to the management. • Organized and ensured orders were delivered to customers promptly and cost effectively. • Monitored monthly sales results versus target to ensure that projects milestones were achieved Sales Administrative Assistant | Kenya Grange Vehicle Industries Limited | October 2011 – February 2014 Key Contributions & Results: • Developed and implemented a plan for generating more sales and yearly growth within the market. • Created working, planning, reporting and business forecasting tools. • Coordinating products’ marketing mix formulation and implementation. • Led sales strategy formulation, implementation and monitoring. • Conducted market sizing and competition analysis. • Supported the team in growing the business both vertically and horizontally. • Developed and maintained in-depth knowledge of market, demographic and managed markets information relative to assigned territory. • Conducted analysis of market and competitors to identify and expand territory business and opportunities. • Resolved customer complaints by investigating problems; developing solutions; preparing reports; making recommendations to management. EDUCATION & CREDENTIALS ü ü ü Google Digital Marketing Certification | 2022. Bachelor of Administration (Marketing) | Kenya Methodist University | 2010. Kenya Certificate of Secondary Education | International Secondary Certificate (IGCSE) | 2005. PROFESSIONAL TRAINING AND CERTIFICATION ü ü Certificate in Computer Applications, Institute of Advanced Technology. Scania Leadership Training. REFERENCES References available upon request