Syeda Hafsa

Syeda Hafsa Digital Marketing & UI/UX Associate Creative and detail-oriented Digital Marketing & UI/UX Associate with a strong background in designing user-friendly interfaces and executing impactful digital campaigns. Skilled in blending data-driven strategies with creative design to enhance brand visibility, user engagement, and customer experience. Passionate about delivering innovative solutions that bridge the gap between business goals and user needs. Work Experience Jan 2023 – Present Digital Marketing & UI/UX Associate TechnoSoft Solutions – Islamabad, Pakistan • • • • Designed and scheduled engaging social media posts across Facebook, Instagram, and LinkedIn. Created UI/UX mockups for client websites and mobile apps using Figma. Improved social media engagement by 35% through creative campaigns. Assisted in email handling, data entry, and online research tasks. Jan 2022 – Dec 2022 Digital Marketing Intern Triisum Pvt Ltd – Islamabad, Pakistan • • • • Designed marketing posts, infographics, and promotional banners using Canva. Scheduled posts via social media tools to maintain consistent online presence. Supported marketing team with SEO content updates and lead generation tasks. Gained hands-on experience in branding and content strategy. Education Bachelor of Computer Science (BCS)_-) Fatima Jinnah Women University, Rawalpindi Skills • • Social Media Management & Scheduling Graphic Design (Canva, Adobe tools) • • • • • • UI/UX Design (Figma, Wireframing, Prototyping) Video Editing & Content Creation Digital Marketing Campaigns Email Handling & Virtual Assistance SEO & Online Research Microsoft Office & Google Workspace Projects & Portfolio • • • Line following robot using Arduino Pedagogic Hadith eBook (Mobile App) Different websites frontend development mentioned in GitHub profile Languages English – Fluent Urdu – Native