Syed Waqar Hussain
CONTACT
E-mail:
House No. 9/S Civil
Lines
-
Website:
Near Punjab House
Rawalpindi, Pakistan
http://www.waqars.8m.com
Phone:
-
OBJECTIVE
Seek to work in an environment that will challenge me further; while allowing me to contribute to the continued growth
and success of the organiz ation. Obtain a position that will provide me the ability to apply my sales and work
experience to a growing industry. Look forward to working with a company that promotes quality products and
services; and provides me with the opportunity to meet and exceed assigned sales goals. Consultative selling
approach coupled with the energy and drive as an individual contributor with minimal supervision or team selling
environment.
WORK EXPERIENCE
ATCO
September 2013 — Present
Section Head - North
Business Development
Cross- Functional Liaison and Communication
Merchandising
Sales Execution
Enhancing Coverage and distribution
Productivity Enhancement
Sales Development
Team Coaching and Training
Central Trainer - Sales College
Engro Foods Ltd
Novemer 2010 — August 2013
Senior Territory Manager
Supporting Marketing department in all BTL activities
In Store branding and promotion
Ensuring Target Achievement
Monitoring and execute product supplies through sales team and maintaining close coordination with the
distributor
Controlling financial aspects and claims
TOT Deployment & Merchandising
Maintain & update merchandising database related to Key Accounts of the region
Market Intelligence Report (MIR)
Sye d Waq ar Hus s ain
1
Additional responsibility includes complete operational support for International Chain of Accounts (ICA –
Metro Cash & Carry) for
Stock supplies
Invoicing
Ordering
Coordination with Logistics for deliveries and plant for production status
Metro Cash & Carry
September 2007 — November 2010
Customer Manager
Focus on developing strategies that help work closely with customer to get focus approach on range selling
to increase overall profitability
Redefining Core article list to be used as power sku to drive the market and non- core articles for profit taking
Budgeting and forecasting (Monthly and quarterly)
Customer profiling and portfolio management
Defined customer segment communication strategy (HoReCa, SCO & Trade)
Worked closely with Internal creative agency for Metro Post
Worked on “OWN BRAND” market feasibility and successful launch for HoReCa
Sales turnover of PKR 30 Million
Managed a team of 3 sales support staff and 3 CSR
Worked closely with Operations and Delivery team for smooth execution
KEY CHANNELS
Traditional Trade
Wholesale
Local Modern Trade (Key Accounts)
International Modern Trade
CSD
HoReCa
Private, Semi- Government and Government
EDUCATION
Masters in Business Administration
September 2005 — September 2007
Bahria University Islamabad
Obtained the MBA degree with GPA 3.42
BS in inf ormation Technology
September 2001 — September 2005
UAAR
Obtained BS Honors Degree with 3.21 CGPA
INTERESTS
Music, Reading, E- Zines, Digital Marketing, Car Modifications and re- building, Gadgets
Sye d Waq ar Hus s ain
2
REFERENCES
Mr. Yasir Majeed
Phone: -
Mr. Faysal Ishrat
Phone: -
CORE COMPETENCIES
Effective Business Communication Skills
MS Office
Report Writing and Analysis
Team Management
Coaching & Training
Trade Marketing
TOT Deployment
Merchandising
Sye d Waq ar Hus s ain
3