Supriya Rathi

I am an explorer, self-taught designer and start-up enthusiast, who loves to explore possibilities, converse, learn & implement ideas. I have 8+ years of experience across Product Design, Management, Marketing & Branding at corporates as well as start-ups. I look forward to explore dynamic roles and build effectively designed products & impact full strategies. EXPERIENCE Apr’18 - Present | Product, Marketing & Branding - DocsApp Managing a team of 12+ members to deliver regional products and marketing campaigns. Working on brand development and high ROI social campaigns. Oct’16 - Mar’18 | Product Growth Consultant - DocsApp Supriya Rathi www.supriyarathi.me SKILLS Prioritization Contributing towards 35-45% of transactions monthly from Jan’17 onwards through creative SMM. Reduced CAC by 67% over a period of 5 months and continue to optimise. Design - Campaigns, Videos, Product Features for Growth. Jan’16 - Sep’16 | Product Manager - DocsApp Worked on both Doctor & Patient App. Analyzed data to implement new features. Designed Campaigns, UI/UX, Marketing Collaterals etc. Aug’14 - Jan’16 | Freelance Designer Worked independently on various small and big projects, as a self-taught designer. Worked with various start-ups on graphic design, logos, marketing collaterals, pitch decks, infographics, banners etc. Jun’14 - Jan’16 | Product Design Mentor - Bizcrum Design for ROI Been with this start-up since it’s inception. Worked on prototyping, pitch decks, outreach and other ad - hoc requirements of this amazing B2B start-up. Creative Problem Solving Sep’15 - Oct’15 | Product & Design Consultant - DocsApp Product Design & Strategy People Management Worked on all kinds of creatives, emailer designs, some new product features etc. Jan’15 - Oct’15 | CoFounder - Lyvcast Designed Beacon based web & mobile products from scratch. Pitched to various retail giants - Reliance Trends, Big Bazaar, Shopper’s Stop, Croma etc. & got good response. Aug’14 - Dec’14 | Startup Evangelist - Weekend Ventures Ownership & Leadership Conducted various start-up pitch events & hackathons across multiple cities. Weekend Ventures is a NASSCOM - 10000 Startups initiative. Ideation to Implementation Jun’11 - Jul’14 | Sr. Business Analyst - S&P Capital IQ, McGraw Hill Presentation & Communication Analyzed and designed multiple Fixed Income Securities projects from scratch. Worked on a million $ application for Fixed Income Securities Management , as a single BA in a team of 6 that grew to 37 over 2 years. Gathered requirements, coollaborated with developers,testers, production users & US office business associates. Video Production & Editing Candid Photography Negotiation & Public Speaking OTHER RESPONSIBILITIES Mar’16 - Present | Pioneering @ DocsApp > Managing weekly releases - 60% Android Patient & Doctor App features & bugs, iOS. > Managing design of new office spaces (moved 2 offices, now working on the 3rd). EDUCATION LOCATIONS 2015 | Entrepreneurship Program - Stanford Ignite Bangalore Full scholarship participant @ Stanford Ignite Bangalore chapter. Academic program that covers - Design Thinking, Startup Economics & Business Planning. 2014 | Startup Leadership Program New York Fellow at SLP Bangalore Chapter. Participated in & condutcted an amazing series of academic & networking sessions on various aspects of running a startup. Hyderabad & Remotely 2011 | B. Tech. Information Technology - VIT University, Vellore CGPA - 9.12 / 10, Gold Medalist, Anchor, Event Organizer, Winner of inter-college debates & paper presentations etc. EXPLORED ACHIEVEMENTS Internet Start-ups TV - National TV - International Speaker MTV - Prime Time Al Jazeera - The Stream Construkt Fest Linked MTV GAJ Season2 Finalist Product Role In discussion with Mr. Manoj Bhargava - Billions in Change Delivered a session on desing thinking & starting up Gold Medalist Author VIT University Vellore Kindle & Google Play Awarded Best Industry Project 2011 , by TCS & VIT University Published my book Startup Sparks - Ideas visualized Growth Hacks Healthcare IT Business Models TOOLS / TECH. Adobe Illustrator MS Office RECOMMENDATIONS Rohan Sehgal - GPU Software Engineer @ Apple Coworker - S&P Capital IQ Wordpress “Supriya posseses a strong ability to crystalize a complicated concept. She also has a flair for good design. She is good at getting things done and ensuring completion.” Figma, Zeplin Aniruddha Paul (PMP) - Lead BA @ S&P Global Market Intelligence Manager - S&P Capital IQ HTML 5 Bug Tracker, Jira Balsamiq, Invision iMovie INTERESTED IN Start-ups & Products Design & Creative Processes Travel & Entertainment Physical Businesses CONTACT --in.linkedin.com/in/supriyarathi “I worked with her when she was fresh out of college. I found her to be a person who is passionate about what she does. She could be counted on her ownership skills. Even though not from that educational background, she worked hard to gather decent knowledge of fixed income securities. She has the merit as well as reasoning to defend her ideas well; got the ingredients to make her successful as a business analyst.” Ankit Gupta - Technical Lead @ Redbus Coworker - S&P Capital IQ | Cofounder - Lyvcast “Supriya is a very hard working person and a quick learner too. She is well versed in latest technologies and has provided utmost contribution on some of the most important and complex projects in the company.” Suparna Dey - Associate Category Manager @ Urban Ladder Client - Freelance Design for Intelliber “I had the opportunity to collaborate with Supriya on a project. She is an extremely talented designer. I was amazed at her clarity of thought and her speed of coming up with out of the box, stunning designs.” Suraj Ramchandani - Head Expansion & Inside Sales @ Practo Colleague - Stanford Ignite Program “I met Supriya at Stanford's flagship entrepreneurship and innovation program - Ignite. Amongst imminent leaders of various companies and founders of exciting startups, who were a part of our cohort, Supriya stood out as an enterprising individual. I noticed initiative, prudence and pragmatism in her approach across various tasks assigned to her. Her accomplishments at a very young age has been an inspiration to many of us.”