I am an explorer, self-taught designer and start-up enthusiast, who loves to explore possibilities,
converse, learn & implement ideas. I have 8+ years of experience across Product Design,
Management, Marketing & Branding at corporates as well as start-ups. I look forward to explore
dynamic roles and build effectively designed products & impact full strategies.
EXPERIENCE
Apr’18 - Present | Product, Marketing & Branding - DocsApp
Managing a team of 12+ members to deliver regional products and marketing
campaigns. Working on brand development and high ROI social campaigns.
Oct’16 - Mar’18 | Product Growth Consultant - DocsApp
Supriya Rathi
www.supriyarathi.me
SKILLS
Prioritization
Contributing towards 35-45% of transactions monthly from Jan’17 onwards through
creative SMM. Reduced CAC by 67% over a period of 5 months and continue to
optimise. Design - Campaigns, Videos, Product Features for Growth.
Jan’16 - Sep’16 | Product Manager - DocsApp
Worked on both Doctor & Patient App. Analyzed data to implement new features.
Designed Campaigns, UI/UX, Marketing Collaterals etc.
Aug’14 - Jan’16 | Freelance Designer
Worked independently on various small and big projects, as a self-taught designer.
Worked with various start-ups on graphic design, logos, marketing collaterals, pitch
decks, infographics, banners etc.
Jun’14 - Jan’16 | Product Design Mentor - Bizcrum
Design for ROI
Been with this start-up since it’s inception. Worked on prototyping, pitch decks,
outreach and other ad - hoc requirements of this amazing B2B start-up.
Creative Problem Solving
Sep’15 - Oct’15 | Product & Design Consultant - DocsApp
Product Design & Strategy
People Management
Worked on all kinds of creatives, emailer designs, some new product features etc.
Jan’15 - Oct’15 | CoFounder - Lyvcast
Designed Beacon based web & mobile products from scratch. Pitched to various retail
giants - Reliance Trends, Big Bazaar, Shopper’s Stop, Croma etc. & got good response.
Aug’14 - Dec’14 | Startup Evangelist - Weekend Ventures
Ownership & Leadership
Conducted various start-up pitch events & hackathons across multiple cities. Weekend Ventures is a NASSCOM - 10000 Startups initiative.
Ideation to Implementation
Jun’11 - Jul’14 | Sr. Business Analyst - S&P Capital IQ, McGraw Hill
Presentation & Communication
Analyzed and designed multiple Fixed Income Securities projects from scratch. Worked
on a million $ application for Fixed Income Securities Management , as a single BA in a
team of 6 that grew to 37 over 2 years. Gathered requirements, coollaborated with
developers,testers, production users & US office business associates.
Video Production & Editing
Candid Photography
Negotiation & Public Speaking
OTHER RESPONSIBILITIES
Mar’16 - Present | Pioneering @ DocsApp
> Managing weekly releases - 60% Android Patient & Doctor App features & bugs, iOS.
> Managing design of new office spaces (moved 2 offices, now working on the 3rd).
EDUCATION
LOCATIONS
2015 | Entrepreneurship Program - Stanford Ignite
Bangalore
Full scholarship participant @ Stanford Ignite Bangalore chapter. Academic program
that covers - Design Thinking, Startup Economics & Business Planning.
2014 | Startup Leadership Program
New York
Fellow at SLP Bangalore Chapter. Participated in & condutcted an amazing series of
academic & networking sessions on various aspects of running a startup.
Hyderabad & Remotely
2011 | B. Tech. Information Technology - VIT University, Vellore
CGPA - 9.12 / 10, Gold Medalist, Anchor, Event Organizer, Winner of inter-college
debates & paper presentations etc.
EXPLORED
ACHIEVEMENTS
Internet Start-ups
TV - National
TV - International
Speaker
MTV - Prime Time
Al Jazeera - The Stream
Construkt Fest
Linked MTV GAJ
Season2 Finalist Product Role
In discussion with Mr.
Manoj Bhargava - Billions
in Change
Delivered a session on
desing thinking &
starting up
Gold Medalist
Author
VIT University Vellore
Kindle & Google Play
Awarded Best Industry
Project 2011 , by TCS
& VIT University
Published my book
Startup Sparks - Ideas
visualized
Growth Hacks
Healthcare IT
Business Models
TOOLS / TECH.
Adobe Illustrator
MS Office
RECOMMENDATIONS
Rohan Sehgal - GPU Software Engineer @ Apple
Coworker - S&P Capital IQ
Wordpress
“Supriya posseses a strong ability to crystalize a complicated concept. She also has a flair
for good design. She is good at getting things done and ensuring completion.”
Figma, Zeplin
Aniruddha Paul (PMP) - Lead BA @ S&P Global Market Intelligence
Manager - S&P Capital IQ
HTML 5
Bug Tracker, Jira
Balsamiq, Invision
iMovie
INTERESTED IN
Start-ups & Products
Design & Creative Processes
Travel & Entertainment
Physical Businesses
CONTACT
--in.linkedin.com/in/supriyarathi
“I worked with her when she was fresh out of college. I found her to be a person who is
passionate about what she does. She could be counted on her ownership skills. Even
though not from that educational background, she worked hard to gather decent knowledge of fixed income securities. She has the merit as well as reasoning to defend her ideas
well; got the ingredients to make her successful as a business analyst.”
Ankit Gupta - Technical Lead @ Redbus
Coworker - S&P Capital IQ | Cofounder - Lyvcast
“Supriya is a very hard working person and a quick learner too. She is well versed in latest
technologies and has provided utmost contribution on some of the most important and
complex projects in the company.”
Suparna Dey - Associate Category Manager @ Urban Ladder
Client - Freelance Design for Intelliber
“I had the opportunity to collaborate with Supriya on a project. She is an extremely talented designer. I was amazed at her clarity of thought and her speed of coming up with out of
the box, stunning designs.”
Suraj Ramchandani - Head Expansion & Inside Sales @ Practo
Colleague - Stanford Ignite Program
“I met Supriya at Stanford's flagship entrepreneurship and innovation program - Ignite.
Amongst imminent leaders of various companies and founders of exciting startups, who
were a part of our cohort, Supriya stood out as an enterprising individual. I noticed initiative, prudence and pragmatism in her approach across various tasks assigned to her. Her
accomplishments at a very young age has been an inspiration to many of us.”