Sunshine Martinez

SUNSHINE B. MARTINEZ Cainta, Rizal | - |- PROFESSIONAL SUMMARY Highly organized and results-driven professional with over 11 years of experience in Human Resources, Operations, Project Management, and Client Services. Skilled in training, recruitment, social media strategy, and AI-driven process automation. Adept at supporting remote teams and founders to streamline systems, enhance customer experience, and scale operations efficiently. CORE COMPETENCIES - Human Resources Management - Training & Quality Assurance - Operations & Process Improvement - Project Coordination - AI Automation (n8n, Zapier) - Social Media Strategy - SaaS Tools: Asana, Slack, ClickUp, Google Workspace, Monday.com, MS Office, Salesforce - Client Onboarding & Fulfillment - Budgeting & Procurement - SOP Creation & Documentation PROFESSIONAL EXPERIENCE • Authentic Living – Operations Support Feb 2025 – July 2025 • • • • - Developed training materials, QA scorecards, and SOPs to support CX agents and mentors. - Automated workflows in Asana and Google Workspace to streamline operations. - Supported delivery and fulfillment of high-ticket coaching and certification programs. CyberSnap.io / EnsureDR / VerveNature – HR & Operations Manager | Social Media Manager Dec 2023 – June 2025 • • • • • - Handled recruitment, onboarding, and policy implementation for distributed teams. - Created and managed content strategies, campaign performance reporting, and trend analysis. - Oversaw financial operations including budgeting, client invoicing, and vendor management. - Managed social media calendars and brand engagement across platforms. Hero Teams Pty Ltd (Australia) – Project Administrator Mar 2023 – Oct 2023 • • • • - Led configuration and documentation of HR & Payroll systems tailored to client needs. - Handled project timelines, stakeholder communications, and troubleshooting escalations. - Maintained solution documentation and ensured quality assurance compliance. Focus Support Associates Inc. – Training & Facilities Manager | Recruitment Manager | Social Media Manager Oct 2017 – Mar 2023 • • • • • - Designed and delivered performance-based training programs. - Managed end-to-end recruitment across multiple departments and job levels. - Directed facilities operations, procurement, and compliance oversight. - Led social media content creation for employer branding and candidate engagement. Focus Support Associates Inc. – Project Associate | Trainer Apr 2019 – Oct 2021 | Oct 2017 – Apr 2019 • • • - Supported cross-departmental initiatives, including process documentation and project launches. - Conducted onboarding sessions, soft skills training, and periodic employee development courses. Startek Philippines / Expert Global Solutions – Customer Support Roles 2013 – 2017 • - Provided customer and technical support, developing problem-solving and clientfacing skills. EDUCATION Philippine Business School of Administration BSBA in Human Resources Development Management (Undergrad) University of the East Bachelor of Arts in International Studies (Undergrad) TOOLS & TECHNOLOGIES - Project Management: Asana, ClickUp, Trello,Monday.com - Automation: Zapier, n8n, Make (Integromat) - Communication: Slack, MS Teams - Social Media & Design: Canva, Publer, Meta Business Suite - Documentation: Notion, Google Workspace, MS Office