Stephanie Clements

Stephanie Clements

$30/hr
Marketing, Sales, and Account Management
Reply rate:
-
Availability:
Full-time (40 hrs/wk)
Age:
33 years old
Location:
Boise, Idaho, United States
Experience:
4 years
Resume and Work Examples Stephanie Clements Account Executive HELLO I'm Stephanie. A diligent and forward-thinking professional with an organized and competitive nature; focused on developing client relationships, innovating new processes, and increasing revenue numbers. I carry a persuasive, yet honest communication style, strategic planning abilities, and top conflict resolution strengths. I am currently seeking a position that will utilize my sales and marketing experience, positive interaction skills, and desire to grow and develop quickly in my professional career. I am passionate about collaborating with clients. I strive to get to know them as individuals; their business, goals, target audience, and the product inside and out so I can provide honest recommendations that deliver results. Their brand matters, and it’s my passion to let the world know why. LET'S WORK TOGETHER. 2 Work History Stoltz Marketing Group Account Executive Boise, ID • 08/2017 - Current • Served as a liaison between clients and creative executives on the company's key accounts such as University of Idaho, Idaho Housing and Finance Association, Glanbia Nutritionals, and Your Health Idaho. • Maximized revenue by servicing accounts and initiating project optimization efforts as well as proposing new products and services to established customers. • Served as a key role in new business development and customer servicing, including networking, marketing, and strategic recommendations. • Effectively communicated with clients using welldeveloped interpersonal skills, which helped to improve relationships and rapport. Good Superfoods LLC | NutriWelle National Marketing and Sales Manager Garden City, ID • 06/2015 - 08/2017 • Hired and managed branded and private label sales teams. • Increased sales by over 350% in 2016. • Achieved the first million-dollar sales month in company history. • Gained and maintained large accounts such as Kroger, Amazon, Dr. Mercola, Labrada Nutrition, ONNIT Labs, Life Extension, and Melaleuca. • Prepared and executed large trade show events in the natural food industry. • Innovated cutting-edge products in natural food, performance and sports nutrition, and functional food industries. • Developed comprehensive campaign media strategies and continuous digital optimization to ensure the highest possible ROI on client media investments. 3 My Philosophy I truly believe a successful business is built on one solid foundation—that people do business with people. No matter the industry, the product, or the brand, the client becomes loyal and engaged when a positive, authentic, and emotional connection is established. Skills Education Strategic Planning Oregon State University Team Motivation and Management Corvallis, OR | 2015 Superior Organization and Time Management Bachelor of Science: Business Marketing Creative and Innovative Thinking Sales Forecasting, Monitoring, and Goal Setting Adaptability Account Management 4 Case Studies & Work Samples 26 University of Idaho Fall of 2017, I had the pleasure of becoming the account executive for the University of Idaho. At the time, awareness was steady, but the university was being overshadowed by other Idaho, Washington, Oregon, Montana, and Utah schools. U of I had a lot of unique values to share, like being the state’s only land grant university and the fact that they offer more scholarships than any other university in Idaho. They were in need of brand clarity and awareness among their key audiences (prospective students, parents, alumni, faculty and staff, guidance counselors, business leaders, and the State Board of Education). And ultimately, they were in need of a boost in enrollment. The Solution We worked with the university to clarify their brand position, unique value propositions (UVPs), audience segments, and marketing opportunities. As a company we researched perceptions, competition, and audience motivators. The result was a comprehensive re-brand and the development of a regional, highlytargeted, creative brand awareness campaign called “Break Through.” I also helped coordinate a “Roadshow” for the university and presented the new brand through a book, video, and presentation to key influencers around the state to encourage early adoption. 6 7 2018 Brand Campaign - “Break Through” TV Spot 8 A breakthrough is that moment when you discover your true potential. At the University of Idaho, students come here to shape the world and discover what’s next. That’s why we offer more than $25 million in scholarships annually. What will your breakthrough be? UIDAHO.EDU/BREAK-THROUGH Moscow | Boise | Coeur d’Alene | Idaho Falls AT A GLANCE: “I had a major breakthrough when I learned that the best jobs out there are the ones that have not been created yet—they’re the jobs you create yourself. I’m determined to combine my passions for marketing and art.” 200+ CLUBS & ORGANIZATIONS $25 million —Abigail Chung, Class of ‘18, Advertising UIDAHO.EDU/BREAK-THROUGH IN SCHOLARSHIPS OFFERED A breakthrough is that moment when you find confidence while venturing outside of your comfort zone. Or when you find a solution while exploring a different point of view. At the University of Idaho, students push boundaries, create change, and discover. This is why we invest in more hands-on research than all Idaho public universities combined. Your breakthrough is next. UIDAHO.EDU/BREAK-THROUGH $100 million+ INVESTED IN RESEARCH TOP 100 PUBLIC UNIVERSITY - U.S. NEWS & WORLD REPORT NEARLY 90% OF GRADUATES HAVE JOBS OR CONTINUING EDUCATION PLANS BY GRADUATION - THE OUTCOME SURVEY Moscow | Boise | Coeur d’Alene | Idaho Falls 9 The Results Since the campaign began in February of 2018, U of I has seen the following: • Testing results showing a nearly unanimous preference for the new brand design over the older brand design. • Embracement of UVPs across all audience segments, internally and externally. • Engagement in all media deliverables performing over double the national average. • 20–30% greater engagement and lower costs when compared to previous SEM campaign results year prior. • Digital ad campaigns performing at 4x the national average. • Lots of buzz and favorable response to refreshed branding, video, billboards, TV ad, print campaign, and wrapped ValleyRide buses. • Second enrollment increase in two years. 10 Idaho Housing & Finance Association In August of 2017, I was able to take on our long-term client, Idaho Housing and Finance Association. That winter they came to us with a marketing challenge: how do you target all potential target audiences with a single, cohesive campaign? Research indicated that potential homebuyers, both first time and second time, were still uneasy about the market. First time homebuyers also assumed that they didn’t have a sufficient down payment or simply couldn’t afford to buy. Neither was true. Lending rates were historically low, and IHFA actually provided first-time buyers significant financial buying assistance. The Solution We created a TV spot, digital, and social campaign to give potential first-time and move-up buyers the facts, change their point view, and generate leads for IHFA and its lending partners. We named it “House Voice” to be emotional and nostalgic in the many stages of homeownership in order to appeal to the mindset of people who were thinking about buying homes but were unsure of their options and resources. The Result Loan referrals have increased over 80% Exceeded goal by over 1 million impressions Digital paced 2 times the national average OTT viewer completion rate 21% higher Website views increased by 20,000 11 12 References Katrina Thompson Director of Marketing at Your Health Idaho-- Katherine Johnson Senior Account Executive at Stoltz Marketing Group-- Dan Lifton CEO, Quality of Life Labs / President, Maypro-- Dave Ramirez VP of Research and Development, Labrada Nutrition-- 13 Thank you. Stephanie Clements - W. Chadford Dr., Boise, ID 83713
Get your freelancer profile up and running. View the step by step guide to set up a freelancer profile so you can land your dream job.