Stephania Amoretti

I am a full-stack Marketing Manager with more than 10 years of experience leading end-to-end marketing strategies, campaigns, and brand programmes across diverse industries. Throughout my career, I’ve built a reputation for combining strategic thinking with hands-on execution - using data, market insights, and strong creative direction to grow brand visibility, deepen audience engagement, and support commercial goals.

In my current role as Marketing Manager at PPS Financial Modelling, I oversee the complete marketing function, including social media, branding, communications, design, and SEO. My focus is on strengthening digital presence, improving audience engagement, and ensuring PPS is positioned as a trusted specialist in financial modelling. I manage content planning, brand development, and ongoing marketing operations, ensuring every output reflects the company’s expertise and supports lead generation.

Before PPS, I served as Group Marketing Manager for DG Capital Group, where I led marketing across eight business units. My role spanned strategy, digital execution, PR, and brand management. Key achievements included launching DG Energy Solutions at the Africa Energy Indaba - which generated ten new client leads - and introducing alignd, the company’s proprietary software platform, securing a major partnership with RCL Foods. I also rebuilt the group’s social media presence, resulting in over 200% organic brand awareness growth, and led the launch of a new website in partnership with an external agency to improve digital experience and client engagement.

At the Chartered Governance Institute of South Africa, I managed all marketing activities and delivered a targeted student campaign that doubled enrolments compared to the previous year. I also established a revitalised social media presence that boosted brand awareness by 45%.

Earlier in my career at IQbusiness, I supported business planning, branding, and marketing execution across email, digital, and social campaigns. I contributed to a website refresh that increased users by 25% and improved session volume by 12%. As Marketing Coordinator, I led campaigns that increased intern applications by 17%, served as the Marketing Lead for The COBRA Initiative supporting over 500 companies, and drove a 500% increase in internal engagement through digital communication initiatives during COVID.

I hold an Honours degree in Marketing and a Bachelor of Commerce in Marketing, Management, and Industrial Psychology from the University of the Witwatersrand. My strengths include digital strategy, brand management, content development, campaign execution, team leadership, and data-driven decision-making.