Srishti Nautiyal

Srishti Nautiyal Data-Driven Researcher Bridging Neuroscience and Consumer Insights Professional Summary M.Sc. Neuroscience graduate with a strong foundation in behavioral analysis, data interpretation, and consumer behavior. Combining academic expertise with practical marketing experience, I translate complex data into actionable insights. Skilled in research design, statistical analysis, and clear communication of findings. Currently pursuing a Neuromarketing Specialization from Johns Hopkins University, with a passion for connecting data-driven insights to strategic market decisions. Education M.Sc. Neuroscience -) - Amity University, Noida - Focus: Cognitive Neuroscience, Neuroplasticity, Neurobehavioral Techniques - Dissertation: Behavioral implications of aging with chronic stress on zebrafish B.Sc. Life Sciences -) - Sri Venkateshwara College, University of Delhi - Foundation in molecular biology, physiology, and behavioral sciences Professional Experience Marketing Intern - Coneberry Productions LLP (Jul 2024 - Present) - Applied neuroscience principles to develop consumer behavior-informed marketing strategies. - Conducted market trend research to support branding initiatives. - Assisted in creating data-driven campaigns aligning with client objectives. Editor - Neuroscience, Cactus Communications Global (Mar 2025 - Present) - Edited and refined scientific manuscripts, ensuring clarity, structure, and adherence to journal guidelines. - Enhanced data presentation and storytelling for scientific audiences. - Applied analytical thinking to ensure logical flow and factual accuracy. Research Intern - INMAS-DRDO, New Delhi (May-Jul 2023) - Conducted behavioral assessments in mice models of traumatic brain injury. - Utilized fluid percussion injury model and analyzed neurobehavioral outcomes. M.Sc. Dissertation - Amity University (Jul 2023-Jul 2024) - Designed and conducted experiments on zebrafish to study behavioral effects of aging and chronic stress. - Applied statistical analysis for behavioral datasets. Data & Research Competencies • Behavioral Analysis: Open Field Test, Novel Object Recognition, Morris Water Maze • Data Analysis Tools: SPSS, Excel, Python (entry-level), MATLAB • Neurophysiology: EEG, non-invasive bio-potential & cardiovascular recording • Molecular Biology: Western Blotting, PCR, ELISA • Research Presentation: Clear communication of findings, report preparation, and data visualization Certifications - Neuromarketing Specialization (Ongoing) - Johns Hopkins University (Dr. Ian McCulloh) - Biostatistics - IISER Pune - Protein-Protein Docking - Sathyabama Institute - Neurobiology of Everyday Life - University of Chicago - Basic Lab Techniques - DDU College Leadership & Volunteering - President, Social Service Club -) - General Secretary, Dramatics Society -) - Diploma in Indian Classical Music (1st Distinction) - State-level Pistol Shooter, Theatre Performer - Desh ke Mentors (2022): Mentored underprivileged students - Led fundraising for blind home utilities (2017)