Srekandan CR

Srekandan CR Mobile: - Email- Ecommerce, Digital Marketing and SEO Profile at a Glance:  Expert in Digital marketing, Ecommerce and SEO in online fashion store with more than 5 years of experience. Online business strategy planner. Skills CMS Shopify, Wordpress Google Google Analytics, Search Console, Adwords, Knowledge graph, GMB SMM SEO FBA, Instagram, Pinterest, Vimeo, YouTube, Photobucket, Tumblr Keyword research, Keyword Forensics, Link building Professional Experiences EMPLOYER: MPHASIS INDIA ROLE: ECOMMERCE MANAGER, SEO, SMO (OCT 2011 – MAY 2019)                  Building ecommerce stores from scratch on Shopify, Wordpress CMS platforms. Shopify App installs and integration Integrating ecommerce store backend to social media channels. Set-up Google Analytics, Facebook Pixel Strategic planning to drive traffic to the website organically. Optimizing online and offline for SEO friendly. Domain Analysis and Keyword Analysis using SEMRush Performing Keyword research & Keyword forensics as per the user behavior. Creating Facebook Ads & Facebook Target Audience Strategy. PPC campaigns in Google Adwords A/B Testing to see what performs better Product descriptions with rich SEO SEO Meta Tags & Descriptions Image Alt Text for better SEO Import/Export of Products, Customers, and Orders FAQs for your brand or products Product Reviews Integration Qualifications  MBA in Information Technology from UBI university in 2013. Personal Details Fluent in English, Tamil, Hindi & Malayalam  Nationality  Date of Birth : : INDIAN 8th December 1984 Page 1 of 3