Sourav Gupta

I’m Sourav Gupta, a dedicated Marketing Manager at a leading B2B product manufacturing company specializing in industrial solutions, where I bring over 8 years of experience in driving brand visibility, customer engagement, and strategic growth. My core responsibility lies in bridging the gap between our high-quality engineered products and the real-world challenges faced by industries such as chemical, infrastructure, ports, and power. I focus on positioning our GRP-based products—like cable trays, enclosures, ladders, and handrails—as reliable, long-lasting solutions for modern infrastructure needs.

In addition to my on-site marketing leadership role, I also work remotely as a Customer Support Manager for a separate setup, which allows me to stay close to the voice of the customer. This dual experience gives me a holistic understanding of both pre-sale marketing strategy and post-sale customer satisfaction. I handle chat-based and email support with a customer-first mindset, ensuring timely resolution of queries, order follow-ups, and product guidance. This role sharpens my communication skills and reinforces the importance of empathy, active listening, and clear information in creating a seamless customer experience.

Working across both domains has strengthened my ability to think cross-functionally. I’m not just focused on how to generate leads or close deals—I’m equally invested in how our customers interact with our brand before, during, and after the purchase. Whether it's developing targeted campaigns, improving support workflows, or analyzing feedback loops to enhance service quality, my approach is always data-driven and customer-focused.

Being adaptable, organized, and driven by results, I thrive in dynamic environments. I’m also passionate about using technology and automation tools to streamline both marketing and support operations—ranging from CRM systems to chat support software, email automation tools, and analytics dashboards.

Above all, I believe every touchpoint with a customer—be it through a marketing campaign or a support conversation—is an opportunity to build trust and loyalty. That belief continues to shape how I approach my work every day.