Soumya Vishwanatham

Soumya Vishwanatham Email-- SUMMARY: Experienced SEO Analyst who is persistent in keeping up to date on any SEO changes by the major search engines. 5 years of experience in the areas of Search Engine Optimization (SEO), Market Research, internet brand marketing, Google analytics, Business Development & Technologies. Developing SEO strategies for clients based on keyword research, keyword strategy, competitive analysis, domain authority, current rankings, and other factors that contribute to developing a successful SEO campaign. Creating SEO proposals based on strategic research, offering several options in a clear, concise way that met client needs. Evaluating websites based on technical factors, on-page analysis, and backlink profiles to summarize the current SEO to strengthen the site Troubleshooting errors via Webmaster Tools and produced audits that summarized website situation as it pertains to SEO. Extensive experience in executing projects involving Search Engine Marketing (SEM), Social Media Optimization (SMO), Web Analytics, Market Research including online consumer behavior, understanding Search Engine behaviors, etc Able to establish good working relationships with reliable online content providers. Extensive background in Social Media/Networking and its use in Online Marketing.- Digg, MySpace, Stumbleupon, Facebook, Delicious, Reddit, Twitter, Technorati, Social Book Marking etc. Creates comprehensive presentations and reports for client benefit. Sound Knowledge of PPC Campaign Management Strong technical background and ability to analyze and communicate with complicated business and technical concepts, meanwhile collect and analyze requirements. Good team player with the ability to lead, manage and work independently. HIGHLIGHTS Google Analytics Google Search Console Content Creation Keyword Optimization Onpage Optimization Off page optimization Link building Social Media Marketing HTML/CSS Wordpress Knowledge on Affiliate Marketing Knowledge on PPC EDUCATIONAL QUALIFICATION: Msc from Osmania University in 2007,Hyderabad TECHNICAL SKILLS: Operating Systems : Windows 7/XP/2000/98, Unix,Linux. SEO Tools : Google webmaster tools, Google analytics,SEMRUSH,AHREF etc Programming Languages : C, C++ RDBMS/Databases : Oracle 11g ,SQL, MySQL Web Technologies : HTML,XML AND JavaScript Packages : MS-Office PROFESSIONAL EXPERIENCE: COMPANY: CHOICE MEDIA GROUP DEC 2015 � MAY 2016 ROLE : SEO ANALYST PROJECT : DECAL DRIVEWAY Decal Driveway has been selling decals online for over 10 years. It has an extensive library of graphics, available in a variety of sizes and colors. With over 50,000 customers, DecalDriveway.com has become one of popular and trusted one for the next decal purchase. Responsibilities: Responsible for complete SEO process (on & off page optimization) and web analytics Provided SEO guidance and recommendations for SEO friendly website design and development Developing and improving websites to enhance natural search rankings Preparing traffic report using Google Analytics. Manual reports for checking the ranking of sites in Search Engines like Google, Yahoo, and Bing COMPANY: SOLAR IT SOLUTIONS FEB 2010 � JUL 2015 ROLE : SEO ANALYST PROJECT : DINETONITE The project consists of development and maintenance of product meant for resort and hotel reservations. This product is being developed for use from various O.S platforms such as Windows and latest mobile OS platforms like android and iOS. The application also has client server architecture which is used by the hotel staff and agents for reservations. As a seo analyst my role is to maximizing the volume of inbound organic traffic of from search engines to clients� websites. Responsibilities: Optimizing the websites to increase the traffic. Analysis of client�s Website, Competitor Analysis and Top Keywords Analysis. Keyword Researching. On- Page and Off- Page Optimization. Content Optimization: - Search engine friendly content development. Image and Video Optimization. PDF and MS word file Optimization. Dynamic Optimization and Promotion of E-Commerce Websites Configuring Google Webmaster Central Tool. Monitoring the Website Traffic with Google Analytics and AWStats Tools. Email Marketing: - Tracking of E-mail Campaign. Affiliates Marketing. Social Book Marking, Article Submission, Blogs Posting, Classifieds, RSS Feed etc. Social Media Optimization:- Digg, Stumbleupon, Facebook, Myspace etc.. Controlling Robots using robot.txt file, Meta tag and rel attribute. Creating Sitemap.xml and ROR.xml for website. Forum and Blog integration with websites. Link Building: - One way link, Reciprocal links & Three way Linking. Search Engine / Directory Submission and Paid Inclusion. WORKED SEO PROJECTS: www.dinetonite.com www.dinetonite.in www.savloc.com www.doctosee.com www.illustale.com References: Available upon request