Lead Generation Plan for Inbox Gemini
Lead Generation
1. Planning
Need: Clients for VA Freelancing Business - Inbox Gemini: Your Virtual Assistant
Objective: Generate leads for Inbox Gemini - Services
Target Market: Entrepreneurs, Professionals, Business Owners, SMEs
Location: United Kingdom, United States, Australia,
Content Strategy: Relationship-building, Provide solutions to clients’ needs
2.
-
Creating
Content articles for blog
Social media content
Email marketing
Video content
3.
-
Distribute
Design and Utilize a personalized content calendar (make sure to organize)
Use keywords for SEO when putting hashtags, words in articles, etc.
Promote content on social media and other chosen sites.
Plan email marketing plan
4.
-
Capture
Create landing pages and contact forms
Think of premium content offers (brainstorm needed)
Research on CTAs and how to use them in different platforms
5. Analyze
- Make a separate column for tracking content on whether it is liked or not for research
and analyzing
- Research other tools to use other than Hubspot.
6. Cultivate
- Interact with potential clients in a timely manner
-
Personalized approach: use it to your advantage
Make a list of what to inform them of their options and services.
7.
-
Convert
Fill up a form and sign up form as subscribers to mail list.
Create landing pages
Create a survey?
Answer questions
TEMPLATE 1.1: Leads (Offer Free Service for 1 Month)
Dear client,
Greetings!
My name is Sophia and I am the owner of Inbox Gemini. I specialize in administrative and digital
marketing services to entrepreneurs, professionals, and business owners.
My services include the following tasks:
GENERAL VIRTUAL ASSISTANCE
- Data Entry
- Transcription
- Internet Research
- Typing
- Forms Creation
- Making Reports
- Email Management/ Filtering
- Booking Appointments
- Calendar Management
- Database Building
SOCIAL MEDIA MANAGEMENT AND MARKETING
- Set-up Social Media Accounts
- Managing and Updating
-
Tracking
Create a Marketing Plan
Posting and Scheduling
Content Planning
Collating and Interpreting Insights
Managing and Increasing Subscribers and Followers
Youtube Optimization
Moderating Comments
SIMPLE WEB DESIGN
- Keyword research for a website
- Website creation
- Website Optimization
- Adding Pages
- Adding Posts
- Landing Pages
- Adding Content
CONTENT MARKETING
- Keyword research for blog content
- Article writing
- SEO writing
- Manage and Publish posts on your blog
- Filter and reply to comments on your blog
- Press Release Writing
- Article Spinning
- Article Marketing
SEARCH ENGINE OPTIMIZATION
- Blog commenting (to increase links to your site)
- SEO writing
- Press Release Writing
- Newsletter Writing
- Copywriting
- Site Analysis
-
Keyword Research
SEO Campaign Plan
Competitor Analysis
Landing Page Set-up/ Creation
On-page Optimization
Off-page Optimization
Social Bookmarking
Creating Backlinks/ Link Building
Weekly/ monthly Google analysis & Traffic reports
Monthly Keyword Ranking Reports
Thus, I would like to offer your business, (NAME OF BUSINESS), FREE virtual assistance on
any task listed above. This will immensely help my business grow so that I can gain relevant
experience in handling tasks remotely, communicating efficiently and effectively, meeting
deadlines, producing quality work, and creating exemplary work habits.
Moreover, I will commit to being a dedicated virtual assistant to your business in whatever
needs you to have for one month, ABSOLUTELY FREE.
- 20 hours Weekly
- Weekly Reporting
- All Outputs are given to you
In exchange, I will only be asking the following:
- A rating/ feedback on my services (can be sent here in LinkedIn or Via Email)
- List of 5 business owner friends who may also need this free virtual assistance (names
and emails)
If you are interested, please send us the following details:
1. Freelancing Assistance Needed (Admin, SMM, from the items listed above)
2. Task Details
3. Task Instructions
4. Business Name
5. Contact Person
6. Contact Email
I look forward to building a great working relationship with you.
Sophia Hilario
Owner
Inbox Gemini: Your Virtual Assistant
TEMPLATE 1.2: FREE SERVICE OFFER
Hi, I'm Sophia, a freelance virtual assistant from the Philippines.
When you work with me, I always put the best value on the table.
I offer cost-efficient rates with quality output.
Here are my specializations:
Administrative Assistance
Social Media Management
Content Marketing
Basic SEO
I have trained under the FVA Business Consultancy Academy and they've taught me the skills
needed to become effective and efficient when working with professionals.
I'd like to offer your business, name of the business, a FREE VA service on any of my
specializations listed. This is an opportunity to help me grow and gain relevant experience in
handling tasks remotely, communicating properly, meeting deadlines, producing quality work,
and creating exemplary work habits.
I will commit to being a dedicated virtual assistant in whatever needs you have for one month,
ABSOLUTELY FREE.
- 20 hours weekly
- Weekly Reporting
- All Outputs are given to you
In exchange, I will only be asking the following:
- a rating/ feedback on my service (can be sent here in LinkedIn or via Email)
- list of 5 business owner friends who may also need this FREE VA service (names and emails)
If you're interested, please send me the following details:
1. VA Service Needed (From the items listed above)
2. Task Details
3. Task Instructions
4. Business Name
5. Contact Person
6. Contact Email
I look forward to building a great working relationship with you.
Sophia Hilario
Freelance Virtual Assistant | Owner
Inbox Gemini: Your Virtual Assistant
TEMPLATE 2: Prospect (Start of Free Trial)
Dear Client,
Greetings!
Thank you for agreeing. I am truly looking forward to the hands-on training experience.
To get things straight, I will be assigned as a virtual assistant to your business for about 2-4
weeks this coming August 10, 2020. I will help you with your brand in different administrative
and digital marketing tasks: Social Media and Content Management, Website Assistance, SEO ,
and the like.
This is free of charge.
In return, we humbly ask from you the following:
1. Detailed instructions to be sent about the tasks.
2. Swift responses to questions asked.
3. Feedback for the VA at the end of the month.
4. Feedback for the company at the end of the month.
5. I will feature the work done in this collaboration in our online portfolios.
Please be reminded that in the event that we have not received any feedback from you within
48 hours at the time I have been introduced as a VA, I will be forfeit the collaboration and
service provided. We appreciate your understanding.
I look forward to building a great working relationship with you.
TEMPLATE 3: Customer (Invite to Paid)
Dear Client,
Greetings!
I would like to express my wholehearted gratitude for your participation in this collaboration with
Inbox Gemini: Your Virtual Assistant.
As I have mentioned in our introductory email, I would like to ask for the following:
- Feedback for the VA
- Feedback for the Inbox Gemini: Your Virtual Assistant Services.
Should you wish to continue with our services, we can offer it to you for as low as $4/hour for
the first three months. Please see the attached document for our rates and packages for more
information.
Thank you very much. It was a wonderful pleasure working with you.