SONJAMETZ
MIDRAND • JOHANNESBURG • CELL:-
EMAIL:-
PROFILE
As an experienced graphic designer of over 30 years, my
tenacious and proactive approach, and excellent networking skills, have resulted
in numerous exciting opportunities. I have developed lasting professional
relationships throughout the industry, with clients and suppliers alike. My
self-confidence, integrity and commitment to customer service, combined with
enthusiasm and motivation, are driving factors in seeking new career options.
SKILLS
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Mac and PC literate
Adobe Creative Cloud: InDesign, Photoshop, Acrobat, Illustrator
Microsoft Office: Word, Excel, Powerpoint
Art Direction, Conceptualisation
Design & Layout, Photo Editing & Manipulation
Copywriting & Editing, Proposals
Account/Project Management
Production & Print Management
Client Liaison, Presentations
Studio Trafficking, General Office Management, Administration
EDUCATION
National Diploma in Graphic Design, 1988
Vaal Triangle University of Technology
EMPLOYMENT HISTORY
1. Lepetta Advertising Agency
Senior Graphic Designer
Oct 2017 – May 2023
Responsibilities:
Specialised Pharmaceutical Advertising/Marketing
Concept & Campaign Development
Design: Detail Aids, Drop Cards, Brochures & Flyers, Emailers, Social Media
Advertising, Website Design, Packaging, POS
TVC Art Direction
Reason for leaving: Personal
2. Black Butterfly Design
Graphic Designer/Art Director, Branding Consultant
Mar 2013 – Sept 2017
Responsibilities:
Art Direction & Consultation
Conseptualisation & Design
Photography & Styling
Copywriting, Proofreading & Editing
Project, Print & Production management
Client Liaison
Reason for leaving: Offer of permanent employment
3. Mantuba Business Communications
Senior Graphic Designer/Art Director
Apr 2006 – Feb 2013
Responsibilities:
Conseptualisation & Design: Annual Reports, Magazine & Catalogue Layout,
Corporate Identities, Newsletters, Websites
Photography & Styling
Copywriting, Proofreading & Editing
General Studio Management & Admin
Reason for leaving: Financial
4. Sonja Metz Design
Freelance Graphic Designer
Mar 2002 – Mar 2006
Responsibilities:
Consulting for various agencies
Design: Annual Reports, Corporate Identities, Brochures, Academic handbooks,
Newsletters, Magazines, Exhibition Design, Advertising
Campaigns, Graphics for television
Art direction on television inserts/photo shoots
Client Liaison
Project & Print Management
Writing and preparation of Proposal Documents for Advertising Campaigns,
Television Productions and Corporate Campaigns
Reason for leaving: offer of permanent employment
5. Remata Print & Communications
Graphic Designer/Creative Director
Jun 1998 – Feb 2002
Responsibilities:
Design and Layout of print & Interactive Media: Annual Reports, Catalogues,
Websites
Project/Account Management
Client Liaison
Department Administration
Reason for leaving: To start freelancing
6. Ink Design Studios
Senior Graphic Designer
Jun 1996 – May 1998
Responsibilities:
Design: Corporate Identities, Annual Reports, Newsletters, Brochures,
Pamphlets, Calendars, Posters, Exhibition stands, Interactive Multimedia and
Web design
Reason for leaving: Financial, location
7. Syndicate Graphics
Graphic Designer/Coordinator
Jan 1994 – May 1996
Responsibilities:
Origination (repro-ready artwork) of packaging designs - Retail Products & FMCG
Promotions, Sales Presenters, Point-of-Sale, Slide Presentations
Reason for leaving: Financial
8. Watermark Graphic Communications
Graphic Designer
Apr 1993 – Dec 1993
Responsibilities
Design: Corporate Identities, Brochures,
Pamphlets, Posters and other printed collateral, Below-the-line Advertising,
Signage
Reason for leaving: Finacial
9. Pentagraph Design Consultancy
Graphic Designer
Jun 1990 – Mar 1993
Responsibilities:
Design: Corporate Identities, Corporate Identity Manuals/Guidelines, Brochures,
Posters, Packaging, Corporate Gift Collections, Signage
Reason for leaving: Opportunity in small agency
10. Sasolburg Public Library
Artist and Library Assistant
Apr 1989 – Jun 1990
Responsibilities
Book Displays, Poster Artwork
Various exhibitions, including Art Exhibitions
Management & Organisation of National Library Week 1989
Library Assistant
Reason for leaving: Opportunity in prestigious agency
THE WAY FORWARD
After more than 25 years in design and advertising, I am looking forward to a
new challenge, which will utilise my skills and experience.
My professional interests vary from Interior Design to Events Management, and I
love to interact with people/clients.
I am planning to do short courses in Social Media Marketing, Figma, Canva,
amongst other courses under consideration.
HOBBIES & INTERESTS
Photography
Various crafts
Interior Design
Gardening
Reading
Holistic Healing
NOTE: PORTFOLIO 2017 TO PRESENT
Due to the nature of the clients we represent at Lepetta (pharmaceutical,
scheduled medicine), I had a NDA clause in my employment contract that
prohibits me from including many of the projects I’ve worked on since October
2017 in my portfolio.
Sonja Metz
Portfolio
Best of 2014 - 2016
Training Schedules
Training Schedules
Leaflets and Brochures
Adverts
Emailer Headers
SHE Collateral
Team Building Collateral
Conference Material
Emailers
Detail Aids
Detail Aids
Tent Calendar
A5 Journal
Posters & Lightboxes
Point of Sale
Point of Sale
Miscellaneous
Logos