Sohaib Khan

Sohaib Khan-960 C, DHA Phase 6, Lahore Cell:-   Experienced advertising professional and recent MA Creative Writing graduate (University of Surrey, 2017/18), looking to pursue a career in Media, Advertising or the Arts. EXPERIENCE ­­­ Senior Creative Manager Jul 2014 - Aug 2017 MullenLowe Rauf Developed communication strategy and advertising content for Nestlé MilkPak that resulted in record-breaking sales in 2016 Created content for internet, publication, and broadcast media using creative concepts for Nestlé Pakistan's dairy portfolio Worked with art directors and account managers to create consumer engagement activities and marketing material for Phillip Morris International that led to gains in market share Provided junior copywriters training on procedures and mentoring on creative aspects of the position Creative Manager Apr 2013 - Jul 2014 Adetude Pvt Ltd Worked directly with clients (such as Wateen, MCB, Anhaar, Nishat Group and Mayfair) to assess needs, revise marketing strategy, develop concepts and design layouts Attended marketing meetings and represented the copywriting staff Utilized search engine optimization techniques and edited content as needed by clients Copywriter Mar 2010 - Apr 2013 Ogilvy & Mather Pakistan Developed concepts and copy for Nestlé Pakistan (Fruita Vitals, Nesfruta, Maggi, Nido, Cerelac, Milo, Infant Nutrition) and Warid Telecom Oversaw the development of corporate websites for Nestlé Pakistan and Warid Telecom Won Pakistan Advertising Society 2012 Award for Nestlé Cerelac campaign EDUCATION University of Surrey, UK Sep 2017 to Present MA Creative Writing Luther College, USA                                                                                   Sep 2001 - Jan 2006 BA Mathematics (English minor)   SKILLS & Interests Software & Programming Adobe Photoshop/Illustrator, MS Office, C++/Java, HTML/XML Writing Short story long-listed in Fish Publishing Short Story Prize 2011/12 Poems published in April 2009 issue of Houston Literary Review Sports Represented Lahore in PCB Senior District Cricket Tournament 2009