Simon Bergström

As a Senior Branding & Design Lead, I've dedicated over a decade to shaping the visual identities and brand narratives for some of the world's most recognizable and influential brands. My journey has given me a deep mastery of the entire design lifecycle, from initial concept and strategic development to flawless execution across diverse platforms. My extensive portfolio showcases my ability to translate complex business objectives into compelling, innovative, and commercially successful design solutions that resonate with global audiences.

I've built my career on impactful contributions to high-profile projects, gaining a profound understanding of brand architecture, market trends, and consumer psychology. I thrive on leading cross-functional teams, mentoring junior designers, and fostering collaborative environments that consistently push creative boundaries. My expertise spans a wide range of branding disciplines, including brand strategy, visual identity systems, packaging, digital experiences, advertising campaigns, and environmental design. I'm a natural problem-solver with an unwavering commitment to design excellence, and I consistently deliver innovative and cohesive brand experiences that drive engagement and build lasting brand equity on a global scale.