Sidhartha Bhagat

Sidhartha Digital Marketing Manager Sidhartha Shankar Bhakat 197-B, Jodhpur Garden Kolkata,-- ㅡ Skills I am a profound and communication professional versed in all forms and verticals of marketing tactics and techniques, spent 5+ lucrative years working in/for profiles and companies and handled various responsibilities while serving this advertising and communication industry My acquisitive attitude and skill of understanding and relating creativity with strategy has enabled me a career rich of experiences ㅡ Experience Pedagoge.com​ / ​Marketing And Communication Manager 27-JULY-2017 - PRESENT, KOLKATA Brainstorm new and creative growth strategies Plan and execute all web, SEO/SEM, marketing database, email, social media and display advertising campaigns. Maintain Pedagoge’s social media presence(Facebook, Twitter, Instagram). Measure and report performance of all digital marketing campaigns, and assess against goals. Identify trends and insights, and optimize spend and performance based on the insights Collaborate with internal design and content team to develop creative for multiple platforms. Collaborate with agencies and other vendor partners Submitting weekly reports from Google Analytics and Facebook analytics for review. Making Wireframes and Site navigation flow for development team and the agency. Blue Omni channel​ / ​Marketing and communication manager 23-NOVEMBER 2015 - 24- JULY- 2016, KOLKATA Take care of the website Blue Omni channel.com To strategize the complete online marketing strategy for the Portal. Negotiate and Interact with creative and Digital agency time-to-time. To develop blogs and content that has to be shared online. Plan and execute all web, SEO/SEM, marketing database, email, social media and display advertising campaigns Design, build and maintain our social media presence Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs) Identify trends and insights, and optimize spend and performance based on the insights Brainstorm new and creative growth strategies Plan, execute, and measure experiments and conversion tests Collaborate with internal teams to create landing pages and optimize user experience Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points Instrument conversion points and optimize user funnels Collaborate with agencies and other vendor partners Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate Showoff Clothes / ​Marketing And Operations Manager 21- AUGUST-2014 - 16-NOVEMBER- 2015, BANGALORE Leading 11 member team and handling complete planning mapping and scaling campaigns targeted towards maximum footfalls for all the 26 stores Mapping, Planning and Executing BTL campaigns. Coordinate media relation outreach activities including preparation and editing of media materials such as press release, backgrounders, fact sheets as well as the collection and analysis of media coverage Developed Ecommerce website named​ ​www.cottonworld.net Develop market mobile app for cottonworld.net. On page and Off page Marketing Tieing up with digital marketing agency for online campaigns. Developing one pager websites. Running social media campaigns from time to time. Google ads for one pager websites for offers. Coordinating with blog writers for posting of fashion blogs. Mapping cost effective methods to raise brand image. Single headedly set up online selling format by tying up with Flipkart, Amazon and Paytm which started as trial program and soon became a major revenue contributor for the organisation (6.38%). Designed the hoardings for HALF PRICE SALE Bangalore and Mangalore for 2015. Creative Factor Integrated Marketing Pvt Ltd/ ​Account Manager 21-MARCH-2013- 20-AUGUST-2014, BANGALORE To be the servicing and relationship manager the accounts assigned ​Schneider Electric, Apple, Gladminds, U2GO, TATA motors, Fujitsu India Plan Marketing and Branding objectives for the client Expand product solutions and offerings Content marketing. YouTube marketing. SEO/SMM, Google ad campaigns. EDM blasts. Monitoring Youtube and Instagram campaigns. Hosting Webex/ Webinar trainings. BTL/ATL campaigns. Ensure brand messages are consistent. Nurture and enrich all external perceptions of the clients brand and growth of market share. Deepen relationships with all media to ensure the most effective messaging and positioning of the organization Lead all areas of content generation and production across all media platforms. Share calculated risks analysis based on data-driven analytics with client. Collaborate with client’s sales and sourcing team to develop strategic partnership activities and implement the execution framework and strategic plan on identified opportunities Ridge Media and Events/​ Account Manager 15-FEBRUARY-2011-10-FEBRUARY-2013,BANGALORE Pitch for Online marketing projects (SEO and Google ads campaign) Pitch for web development projects, and handling the campaigns as well. Handle all the BTL activations. Briefing the client about works in progress and Briefing internal team about client’s idea. Pitch for events and Expos and also space selling. Assist in the management and running of large scale events and branding activities. Creating and implementing marketing campaigns from end to end. Clients handled Sugunga Costa coffee Malabar gold Trident Hyundai IBMR Acharya Institute Deeksha Creative learning U2GO Zion hospital Yashomati hospital Chaya hospital ABS developers Raviz Hotels and Resorts Nikhara Builders Essilor Eureka Forbes EduCADD ㅡ Education MARWARI COLLEGE OF COMMERCE/ ​COMMERCE APRIL 2005 - MARCH 2008, BHAGALPUR KUVEMPU UNIVERSITY​/ BBM MAY-2008 - APRIL -2011, BANGALORE ㅡ Proficient in Microsoft Powerpoint and Excel Technical Information Proficient in Corel draw x7 Proficient in Photoshop CC6