Sian Lloyd

SKillS & eXpertiSe Content Research & Strategy Content Creation & Management Blog Writing & Management Holistic Health Coaching HEALTHY CONTENT CREATOR prOGrAMS & tOOlS Microsoft Office, Google Drive Adobe Creative Suite, WordPress, MailChimp, Typeform, SurveyMonkey, Various Social Media Tools FOrMAl trAininG Institute of Integrative Nutrition One-year course for a certification as an Integrative Nutrition Health Coach Udemy Ongoing: Various Short Courses Copywriting, Content Marketing Writer’s Write The Plain Language Programme - Advanced Business Writing Course GetSmarter (UCT) Practical Copywriting Course for Online Marketing Marketing Association (RSA) Marketing Practitioner Certification VEGA - School of Brand Leadership Short course in Brand and Marketing Management - Final mark: 91% White Lotus - School of Reflexology Practitioner course in the theory and practice of reflexology Simon Ekin Teacher of Courage Programme Short course in overcoming fears and getting clear on purposeful living The Field Transformational Learning Workshop 16-module programme to open personal awareness and value using Science & Universal Laws AAA School Of Advertising 3-year Diploma (with Honours) in Visual Communications - Specialisation in Graphic Design (NQF Level 6) Diploma in Marketing Communications - Accredited by the IAA (International Advertising Association) HellO, i’M SiAn. I’m a holistic health coach and freelance content creator for health-conscious brands, working remotely from Italy. I’ve spent over 10 years in creative communications. All the while, my deep passion for health and personal development has grown alongside, leading me to graduate at the Institute of Integrative Nutrition as an Intregrative Nutrition Health Coach. Now, I use my knowledge of healthy living and experience in content marketing to help health-conscious brands spread their message in meaningful ways and inspire people to make better lifestyle choices. wOrK eXperience live tHe wOnDerFUl (lifestyle Brand) Creator, Nov 2019 - Present livethewonderful.life • Health Coaching One-on-one holistic health coaching helping clients achieve their wellness goals • Health Content Content strategy & research | Copywriting & editing | Writing articles BrOwn&cO (virtual Branding Agency) Content Marketer, Oct 2018 – Nov 2019 brownandco.co • Content Marketing Managing website content | Managing social media accounts - LinkedIn, Twitter, Instagram | Content research and presentation development | Email marketing • New Business Development Building verified industry contact lists and connections | Developing and managing strategic direct email campaigns tHe rOMAn GUy (travel Agency) Digital Marketing Voyager, Nov 2016 – May 2018 theromanguy.com • Content Marketing Creating, managing and promoting content for two WordPress blogs and social media accounts - Facebook, Twitter, Instagram, Pinterest | Content strategy | Some design • Public Relations Strategic communications with the objective to build mutually beneficial brand relationships with media and other businesses and individuals • Other Internal communications | Brand strategy | Digital SEO initiatives | Event management reBrAnDly (tech Startup) Content Marketer, July 2016 – Nov 2016 rebrandly.com • Content Marketing Creating, managing and promoting content for WordPress blog and social media accounts - Facebook, Twitter | Copywriting for various projects • Public Relations Strategic communications with the objective to build mutually beneficial brand relationships with media and other businesses and individuals • Other Brand strategy | Digital SEO initiatives | Community building BrAnD UniOn (Global Branding Agency) Marketing Manager, May 2014 – April 2016 brandunion.com • Responsible for internal and external communications with the primary role of building the Brand Union reputation amongst clients, staff, media and marketing professionals • Creating & Managing Annual PR plan and raising the Brand Union profile with a remarkable amount of media coverage in relevant channels - print, digital, radio, television, online video, and events • Launched a successful series of Brand Mythbuster events as a key new business development activity • Social Media Managing Twitter & Instagram accounts SiAn llOyD (Freelance) Brand Designer & Consultant, May 2013 – May 2014 work available on request • Successfully delivered top quality brand design solutions to a handful of clients cOntAct DetAilS Location: Salerno, Italy Mobile: - Email:-Website: livethewonderful.life SpiKA (Design Studio) Director & Partner (50%), Jan 2010 – May 2013 work available on request • Successfully developed and managed design studio for three and a half years • Consistently delivered refined brand design solutions for a variety of print and digital projects BitterSUite (creative communications Agency) Graphic Designer, Jan 2008 – Dec 2009 • High-level concepts and graphic design for a range of premium clients across industries, from logo design to brochures to websites to full campaign roll-outs bittersuite.co.za