Shivansh Rai

Graphic Designer | YONEX-SUNRISE Pvt. Ltd. | Aug 2025 – Present

Conceptualized and executed social media graphics and marketing creatives for Yonex's flagship product lines badminton rackets, footwear, and apparel across Instagram, Facebook, and e-commerce platforms, maintaining a consistent visual identity across 3+ digital channels.

Delivered product launch visuals and promotional campaign assets for 5+ product lines, ensuring 100% adherence to global Yonex brand guidelines across every deliverable.

Developed a library of 50+ reusable branding and visual communication assets, reducing turnaround time for recurring campaign needs by streamlining the design workflow.

Collaborated within a cross-functional marketing team to align design output with campaign KPIs, contributing to improved audience engagement across paid and organic social media.

Graphic Designer | FRIDO X ARCATRON MOBILITY Pvt. Ltd. | Jun 2023 – Aug 2024

Produced 500+ static graphics across diverse product categories including ergonomic pillows, orthopedic insoles, and mobility aids (wheelchairs), maintaining high-volume output over a 14-month tenure.

Designed 50–60 Amazon India product listing images and launch creatives per product cycle, directly contributing to measurable improvements in click-through rate (CTR) and conversion performance.

Contributed as part of a 20+ member IPL × FRIDO design team, delivering social media creatives and paid ad assets for a high-visibility sports insole campaign tied to one of India's largest sporting events.

Built 35+ ad banners and WhatsApp email creatives for digital marketing campaigns, supporting multi-channel outreach strategies.

Designed print collateral including danglers, brochures, packaging, and PowerPoint decks for offline retail campaigns.

Developed logos for 3+ new product launches, strengthening brand identity and product-level visual recognition.