Shivani Tripathi

Shivani Tripathi

Summary

• Dedicated Public Relations and Communications Professional.
• Highly skilled in interpersonal communications.
• Brand Promotion through Digital Marketing.
• Well Versed with the use of social media marketing on Facebook, Twitter, LinkedIn and Google+.
• Creative and strategic thinker with a sound ability to develop innovative strategies.
• Expertise in Market penetration through strategic PR Methodologies

Work History    

CNN Media Services             Mar 2014 – till date

**Assistant Media Manager   **

• Development & optimization of Media plans**                  M.Sc. Mass communication –advertising & Journalism**
• Handling Media relations throughout India                         
• Content management for various strategic presentations
• Pre & post evaluation of daily media plan                          
• Monthly Media report analysis       
• Strategic planning for client brand promotion
• Co-relating internal and external PR
• Developing and promoting Digital Marketing
• SEO, Facebook, Twitter, LinkedIn, Pinterest                      Skills
• Brand Management and e-mail marketing

**Press Trust of India (PTI) Jun 2013 – Feb 2014     **Microsoft Office, Digital Marketing,

**Trainee Journalist                                                             **

• Filing stories for Special Economic Bureau
• Maintaining daily reports
• Interviewing Financial expertise for expert comments
• Team building for various assignments

Kaizzen Communication     Jul 2012 – May 2013

Internship

• Staffed and attended media events
• Competitive Media analysis report generation
• Acquired knowledge and managing media relations
• Assisting team with crisis management
• Attending basic learning sessions on Digital Marketing