Sherline Faith Oduori

Sherline Faith Oduori Virtual Assistant & Digital Marketing Professional Email-Phone number: - Nairobi, Kenya Linkedin:linkedin.com/in/sherlineoduorimarketer Professional Summary Detail-oriented Virtual Assistant and Digital Marketing professional with a Bachelor's degree in Sociology and recent ALX Africa certification. Specialized in administrative support, digital marketing, and remote team coordination. Proven expertise in CRM management, social media strategy, and data organization. Strong background in social research and community development with hands-on experience in virtual collaboration tools and digital content assistance. Committed to delivering efficient, high-quality support for remote teams and digital marketing initiatives. Core Skills Administrative & Communication Skills Administrative Support​ • Calendar Management • Email Management • Appointment Scheduling • Digital Filing​ • Data Entry • Document Creation • Invoice Processing • Travel Planning • Project Coordination Customer Service & Communication​ • Client Support • Live Chat Support • Phone Support • Email Correspondence​ • Customer Onboarding • Complaint Resolution • Follow-up Management • Multilingual Support Digital Marketing & Social Media • Social Media Management • Content Creation • Content Planning • A/B Testing • Email Marketing • Lead Generation • SEO Basics • Analytics Reporting Research & Creative Skills Research & Data Management​ • Online Research • Market Research • Data Organization • Database Management​ • Report Writing • Data Analysis • Competitive Analysis • Lead Research Content & Creative Services​ • Content Writing • Blog Writing • Proofreading • Copy Editing • Transcription​ • Graphic Design • Presentation Creation • Social Media Graphics Technical Tools & Platforms • Google Workspace • Microsoft Office Suite • Mailchimp • Zoho CRM • Canva • Trello • Asana • Slack • Meta Business Suite • WordPress Work Experience Virtual Assistant Freelance & ALX Africa Training Program(May -July 2025) ●​ Managed multiple client calendars and coordinated virtual meetings across different time zones ●​ Handled email correspondence and maintained organized digital filing systems ●​ Provided comprehensive administrative support for remote teams and individual clients ●​ Utilized CRM tools, including Mailchimp and Zoho, for client management and communication ●​ Demonstrated proficiency in virtual collaboration tools and remote work best practices Digital Marketing Intern (Remote) Abhyaz Technologies(Jan -March 2025) ●​ Executed A/B testing campaigns to optimize digital marketing strategies and improve conversion rates ●​ Developed and implemented social media content plans using Meta Business Suite ●​ Coordinated with remote team members to ensure consistent brand messaging across platforms ●​ Analyzed marketing data and prepared detailed reports on campaign performance ●​ Assisted in email marketing campaigns and customer engagement initiatives ●​ Scheduled and published social media posts using Zoho Social Research Assistant Innovations for Poverty Action (IPA Jan 2024-December 2024) ●​ Conducted comprehensive social research and data collection for poverty reduction initiatives ●​ Organized and analyzed research data using various digital tools and methodologies ●​ Prepared detailed research reports and documentation for stakeholder review ●​ Collaborated with multidisciplinary teams to ensure research objectives were met Research Assistant Farm Africa (Jan 2023-December 2023) ●​ Managed community development projects and coordinated field activities ●​ Facilitated communication between communities and organizational stakeholders ●​ Maintained detailed project documentation and progress reports ●​ Provided administrative support for field operations and community programs Education Bachelor of Arts in Sociology Specialization in Social Research and Community Development Moi University (2022) Certifications Virtual Assistant Certification ALX Africa - 2 Month Intensive Program Comprehensive training in virtual assistance, digital tools, and remote work best practices Digital Marketing Certification Abhyaz Technologies Focused on core digital marketing concepts including content strategy, SEO, social media, email marketing, and analytics. Gained hands-on experience with digital campaigns, audience engagement, and performance tracking tools. Data Analytics UNICEF – Self-Paced Program​ Introduced core data analysis concepts including data cleaning, visualization, and interpretation. Focused on using data-driven insights for program planning, monitoring, and evaluation, with practical application of tools like Excel and Google Data Studio. Key Strengths ●​ ●​ ●​ ●​ ●​ ●​ Exceptional organizational and time management skills Strong written and verbal communication abilities Adaptability to new technologies and platforms Proactive problem-solving and decision-making Cultural sensitivity and community engagement Detail-oriented with high accuracy standards