Oyster View Apartments,
Tower 1, Flat # 601
Clifton Block 2
Karachi.
Mobile: -
Email:-
Shazia Faiyaz
Objective
To continue my career with an organization that will utilize my MANAGEMENT,
SUPERVISION & ADMINISTRATIVE skills to benefit mutual growth and
success.
Professional Summary
Experienced manager with skills in leading direct reports as well as crossfunctional teams, managing a product line, justifying new product
development investments, determining and documenting new product
requirements, developing sales forecasts and product pricing, launching
new products to the marketplace, handling all ATL & BTL activities,
developing packaging material and managing exhibitions. Motivated and
ambitious with excellent interpersonal communication, relationship
management, and presentation skills.
Education
Master of Public Administration in Human Resources from
Karachi University
Commerce Graduation from Govt. Premier College
Higher Secondary Certification (Pre-Engineering) from St. Joseph’s
College
Secondary School Certification (Science Group) from
Govt. Pilot Secondary School
Skills
Two years computer Diploma
Proficient with MS Office, Windows XP, Internet and Software
Troubleshooting
Experience
CERA-E-NOOR – A DIVISION OF HASHWANI HOTELS
(HASHOO GROUP)
Manager Marketing & Sales International
(May 2008 – April 2012)
Worked with Vice President and G.M. to define and execute on
international market expansion plan
Prioritized markets and determine market entry strategy for new
countries and regions; engaged a range of business partners[agent]
Developed Brochures, Website, Packaging
Handled Exhibition from planning till execution
Increased export business to many folds since joining and
approximate 35% from previous year.
GELCAPS (PAKISTAN) LIMITED-(HASHOO GROUP)
Manager Product & Export Marketing
(July 2003 – April 2008)
Business planning and execution
Marketing, advertising and promotion planning
Developed Website, brochure and stationery
Export Business in all aspects
Managing local and international exhibitions
Other responsibilities included people-management, recruitment,
motivation, training and development staffing responsibilities
Appropriate administration, forecasting, budgeting, monitoring,
reporting, communication and liaison.
Designed and structured customer complaint policy and procedure.
Handled Customer complaints
ISMAIL INDUSTRIES LIMITED
Asst. Manager Export Marketing
(February 2001 – February 2002)
Managed the movement of products / materials in and out of the
country in accordance with organizational policy and procedure,
and to comply with relevant local and international law and
process.
Managed the necessary documentation and online forms for the
efficient, cost-effective and lawful execution of all export
activities.
EFU LIFE ASSURANCE (PVT.) LTD.
Branch Administrator
(June 1997 – April 1998)
Co-ordinated with head office and other branch offices for all sales
leads, documentation, placement of insurance policy, customer
complaints etc. and handled sales team.
ABM DATA SYSTEM (PVT.) LTD.
Sales Co-ordinator
(July 1996 – May 1997)
Handled complete administration of sales with branch offices and
the principal office.
MAMA BABY CARE SCHOOL
Office Incharge
(July 1993 – June 1996)
Trainings:
Extracurricular
Activities
Awards
Received
“Team Building”
“Win-Win Relationships” a program to develop Selling and
Persuasion
Attended following two courses in summer-2005 at IBA
o Principal of Marketing &
o Marketing Management
“Developing and Executing a Customer Centric Strategy” training
session by PIM & AMA (American Management Association).
“Marketing Vistas” by Executive Development Center)
Represented School, College Table Tennis Touring Committee
Represented Karachi under-19 Table Tennis in the 2nd All Pakistan
Services Cup Table Tennis Tournament.
Represented Karachi team in Junior National Table Tennis
Championship
Received prize for best presentation for topic “HOW TO SAY NO
WITH A SMILE”.
1987-89 represented St. Joseph’s College in Table Tennis and
received Silver Medal and Gold Medal respectively.
1984-87 represented Govt. Pilot Sec. School in Table Tennis and
received gold medals for three consecutive years.