Shayan Aijaz Malik

SHAYAN AIJAZ MALIK Houston, Texas / United States | - |-| www.linkedin.com/in/shayaanamalik PORTFOLIO SUMMARY As a visionary leader who spearheaded the development and growth of the Marketing and Client Success departments, I excel in building high-performing teams and implementing strategic initiatives for organizational success. With expertise in copywriting, customer success management, and creative strategy, I am passionate about optimizing client experiences and creating impactful campaigns. TECHNICAL SKILLS: Copywriting and content strategy, editing, and proofreading, team leadership and collaboration, communication and presentation, project management, market research, CRM, account management. PROFESSIONAL EXPERIENCE RIPPLE IMPACT Head of Client Success, Marketing Manager, Marketing Copywriter WASHINGTON D.C, US - REMOTE Jul 2021 – Apr 2023 Having joined the company as one of its founding five members, I played a pivotal role in its remarkable growth, scaling the team from its inception to 50+ employees across three continents within a year. Head of Client Success (Aug 2022 – Apr 2023) ● Orchestrated the expansion and maturation of the Client Success department, bringing superior focus on writing, editing, and proofreading client deliverables. ● Crafted departmental guidelines for client portfolio management, creating high-quality written content tailored to individual brands. ● Established policies for project management, ensuring precision in all written communication both internally and in clientfacing contexts. ● Overhauled onboarding procedures for new clients, refining sales documents and presentations to ensure clarity and impact. ● Initiated growth strategies across all departments, including comprehensive training on effective business writing and communication. ● Represented Ripple Impact at the Global Media Congress, managing all written logistics, travel plans, and asset management with a keen editorial eye. Marketing Manager (Sep 2021 - Aug 2022) ● Championed Ripple Impact’s Digital Marketing Internship ‘22, expertly crafting written project management tools, templates, schedules, and training materials for a cohort of 12 interns. ● Recruited and trained a team of copywriters, refining their skills to manage individual client portfolios effectively. ● Innovated long-term usable signature templates, tools, and assets, ensuring impeccable written content for both internal and external stakeholders. ● Pioneered the campaign strategy and external communication for Saleema Vellani's book tour, creating compelling written content to drive engagement. ● Represented Ripple Impact at various events, demonstrating excellence in written communication and presentation. ● Conceived and executed book marketing strategies, developing engaging written campaigns and assets. Marketing Copywriter (June 2021 - Sep 2021) ● Developed a comprehensive suite of templates for all written communication, ensuring brand consistency and professional quality. ● Drove marketing campaigns with strategic writing, meticulous editing, and performance tracking to achieve measurable business growth. ● Showcased superb copywriting skills, writing persuasive marketing copy for clients and the company, successfully engaging target audiences. 10 PEARLS Content and Community Specialist (May 2021 - Sep 2021) ● Managed all facets of content strategy, overseeing the creation, editing, and proofreading of internal and external communication. ● Led marketing efforts for client startups, crafting engaging written content to drive brand awareness, lead generation, and business growth. ● Trained startups in effective communication strategies, creating impactful written campaigns. THE NEST I/O Content Strategist (Sept 2020 - May 2021) ● Oversaw content and communication strategy across various platforms, ensuring each written document, sponsorship proposal, and grant application was engaging and consistent with the brand. ● Led the creative strategy for 021 Disrupt, crafting compelling written content to establish the event as a leading conference in the industry. ● Provided comprehensive content support to startups, assisting them in developing persuasive written communication, from pitch decks to elevator pitches. ● Conducted workshops and one-on-one sessions to enhance startups' communication abilities, enabling them to write compelling pitches and secure essential partnerships. EDUCATION & OTHER HABIB UNIVERSITY, Bachelor of Arts (Honors) 2019 Major: Communication and Design Minor: Philosophy GPA: 3.51 ● Leadership - President of Student Government, New Student Orientation ● University Committees - Curriculum Review Committee, Conduct Committee, Student Life Committee, Orientation Committee ● Global Engagement - Taqadam Leadership Conference, Qatar University, Doha ● Career Development - Runway Radio, Library, Marketing and Communications Department, Health and Wellness Center, Association of Scientific Progress in Research and Engineering (marketing manager), TEDxHabib University (marketing manager) ● Teacher’s Assistant ● Conferences: Social and Spatial Org of Cultural and Religious Heritage, Who Gets to Talk About Whom LANGUAGES: English (native), Urdu (native), Hindi (native), Spanish (basic) INTERESTS: Magical realism, stationery, old bookshops, cats PUBLICATIONS: Yaari: An anthology on friendship by women and queer folx, Waba Kay Dor Mein – In the Time of the Pandemic