SHAUN HEATH-
RESUME
Employment Experience
2018 (November - December)
2019 (January - Ongoing)
2013 (March - September)
2012 (February – March)
Eight Clients
Creative Consultant/Senior Designer
Uniting Church Australia
Web Consultant/Publication Designer
Responsibilities
• Advising on growing the agency’s creative offering
• Social media content creation/curation
• Branding
• Website design
• Product photography
• Photograph editing
• Video editing
2008 (September-November)
2018 (April - July)
Educational/Volunteer Experience
Hedgehog Agency
Art Director
Responsibilities
• Social media content creation/curation
• Branding
• Website design
• Product photography
• Photograph editing
• Video editing
2017 (January - September)
100 Burgers
Digital Marketing Co-Ordinator/Creative
Responsibilities
•
•
•
•
•
Content creation and copy-writing
Strategic planning
Community Management
Social advertising strategy and management
Internal and External facing collateral design
2015 - 2017
BORN SOCIAL
Creative
Responsibilities
• Content creation and copy-writing
• Strategic planning
Tantalus Interactive
User Interface artist
2012
RMIT
Masters of Design (Graphic Communication)
2011
RMIT
Post-Graduate Diploma of Graphic Design
2008 (August – December)
Academy of Interactive Entertainment
Lead Artist/Technical Artist/Level Designer/Project Management
2009 (September)
Freeplay Independent Games Festival
Advisory Board Member/Volunteer
Education & Training
Multimedia VET: Certificate III
Certificate IV: 3D Animation and Design, (Screen)
Advanced Diploma of Game Development
Post-Graduate Diploma of Graphic Design
Masters of Design (Graphic Communication)
WHAT’S GOOD?
Summaries are tricky.
Awkward at best, a little obvious and
more than a bunch of ego stroking. But
hey, how else is everyone supposed to
know who you are?
Here we go then.
I’m Shaun, I’ve been a professional
creative of some description for the
last 13 or so years. But like most folk in
this line I’ve been creating ever since
I can remember. I had my first camera
at 6, couple years later I cut my teeth
on Photoshop 5.5 and haven’t really
stopped since.
I’ve been in the video games industry
as a writer, conceptual artist, UX/UI
artist, QA tester and game designer. I’ve
freelanced as a graphic designer, writer
and photographer. Had the pleasure and
challenges of working with the gamut of
teams and organisations, across more
than a few industries.
In short I’ve paid my dues, travelled a
bit, laughed a bunch and met a lot of
interesting and wonderful people along
the way. Now I’d like to move onto the
next challenge and adventure!
Here’s some of my work, and I’m always
up for a chat so if you see anything you
like get in touch.
- SHAUN
BORN SOCIAL
For nearly two years I was fortunate
enough to work at an incredible social
media agency as a content creator.
Primarily this has involved making and
developing images, video and copy for
Facebook, Twitter and Instagram. As well
as campaign generation and platform/
native content strategy and application.
The fast pace and constant change of
the social media world, has honed my
ability to create and communicate ideas
across a team and to client quickly and
consistently.
The role itself has undergone a major
shift since I started and has grown
from content creation to strategic
development and planning. This shift
has required me to develop other areas
of the creative toolset with a focus on
problem solving and assessing client
need.
Over my time at BORN SOCIAL, I’ve
created in the vicinity of 6,000 pieces
of content for clients across FMCG,
luxury goods, tech, hospitality, food
and beverage, fin-tech, B2B finance and
automotive.
Crazy stats eh?
That’s all part of the fun of social media,
and the crew at BORN have made my
time there incredible.
In addition to my role I’ve helped
develop the product that BORN offers,
assisting in pitches and new business
development, and refining internal
processes. I’ve also taken part in
company development sessions helping
pass on hard skills and ideation to team
members.
Within the group that BORN SOCIAL is
a part of, The Eleven, I’ve been given
opportunities to speak and teach about
subjects I’m passionate about. From
how to effectively problem solve, user
experience and even getting back to
my game developer roots and hosting a
game jam.
Using their “Layer Cake” development
programme I was able to teach
weekend photography classes to a pool
of students, covering the basics of street
photography to advanced technique
and post-processing.
All in all, it’s been a rare kind of
experience. When anyone asks what I
did here, the answer is pretty simple.
I got to hang out with my mates every
day and make stuff, having a hell of a lot
of fun doing it.
BORN SOCIAL:
BIG EASY
Much of the client list from my time at
BORN is confidential, however I was
fortunate enough to work on the case
study client of Big Easy. A southern USA
styled barbeque and crab restaurant.
The restaurant prides itself on bringing
the big flavour and big fun of the South
to London, and as the creative on this
account I was tasked with development
of content that fit this need.
Much of the strategy makes use of the
large amount of user-generated content
that exists, as a restaurant we’d be daft
not to! In conjunction with the curated
content, I organised photo-shoots in
the restaurant locations of food, details
and employees. I also created designed
pieces based on their menu illustrations
to promote events and offers.
Our visual aesthetic across the social
channels is robust, and is used as a
reference point for other areas of the
group’s marketing activities. From instore promo to AtL campaigns.
Only downside? Looking at all that food
makes you hungry, really hungry!
Eight Clients
One of the things that drew me
to work with Eight Clients is their
dedication to a tight, efficient client
load to ensure not only happier
account teams but also more detailed
work for the clients.
I joined in late 2018 as a consultant and
lead creative, using the knowledge I
had gained in London and in previous
agencies to develop the creative
offering to be more stable and diverse.
Allowing them to offer in-house
video editing, arranging photography
through my network and developing
diverse social media content.
I also advised on how to best
implement growth of a creative team,
when is best to expand the offering
and how to properly scout talent to fill
not only current gaps but develop the
offering going forward.
100 Burgers
When I arrived back in Melbourne, it was
good to be able to keep my European
momentum up and roll into a new
position with local food truck legends
Mr Burger.
Starting initially as the Digital Marketing
Co-Ordinator for the big orange truck.
I then began to pick up creative duties
and social media mangement for
most of the other brands in the group.
Including Belles Hot Chicken, Welcome
To Thornbury, Hightail Bar and Super
Taco.
My responsibilities included general
content curation and creation across
all social media accounts, community
management, social campaign
creation, social advertising creative
and monitoring, audience profiling
and reporting, designing collateral for
internal and external use, video editing,
managing the photographic library,
organising and directing photoshoots,
and copywriting.
And I got to make a Game of Thrones
prop out of bacon. So, pretty excellent
time all around.
TYPOGRAPHY
Back in my younger days I used to love
typography, but I didn’t know it yet.
Back then, I just liked to write my name
in very large letters on the side of trains.
I love working with letter-forms, it’s
something that most designers will
admit to. My typography comes from
wanting to add depth and layers to my
photography. Taking a still and making it
speak another message or enhance the
one I intended when making the frame.
Fun story, I started doing small brain
stretch pieces before work, taking
whatever lyrics is was listening to at
that moment and making designed
typography pieces from them. Posting
them to my Instagram and tagging in
the artists (the habits you learn at a
social media agency), never thinking
anything major would come of it. Save
a couple merch jobs for the indie artists
I’d tagged, and a sly re-tweet from Killer
Mike and Run The Jewels.
One morning I did a Jurassic 5 piece and
by the time I got to the office I’d been
contacted by Marc7. He liked my piece,
and I got VIP passes to their gig the next
night. Even got a few comments from
the rest of the group.
The power of graphic design.
CULT
ALL YOU
the
SEE IS...
HIP HOP
issue
• Hong Kong Hustle: Rise of Canto-Hop •
• NYC, birthplace of a movement •
• Graffiti (All you see is art in the city) •
• Loop Digga, anatomy of a beat •
• Lupe Fiasco on the game, life and the world •
The HIP HOP Issue | no. 12 | AUG 2011
RRP: $9.95 AUS | $10.95 NZ
I keep my skills sharp by taking an
existing article from the internet or
archival sources and creating a layout
that would fit into a randomly selected
quarterly or journal publication.
CULT FEATURE
CULT
My ultimate goal in the design industry
is to make it to the design department
of a high-end publication. To be able to
play with word forms and typesetting,
marrying them to perfectly sourced and
placed images would be a dream.
The HIP HOP Issue | no. 12 | AUG 2011
While a need to create professionally
got me back into design, print and
publication relit the fire.
CULT
PUBLICATION
26
...crime in the city
From its beginnings as rebellious vandalism to its current status
as a subversive guerrilla art-form, no other element of Hip-Hop
has such an infamous reputation as graffiti.
Words & Images | Shaun Heath
27
“CULT.” Magazine Concept
These are my two favourites, “CULT.”
span out of a university project to
create a cover and spread for a fictional
magazine. I chose a travel and culture
theme and with a concept of issues
based around different sub-cultures and
finding their expressions around the
world.
“Dapper Rebels” was a combination
of images from a 1966 LIFE Magazine
spread and words from a 2010 French
fashion blog, I wanted the images to
remain the heroes but ensure the power
of the text wasn’t merely thrown by the
wayside. I love the old LIFE archives
for this kind of exercise, the range of
photographic subjects is just wonderful.
“Life Magazine” feature, Dapper Rebels
PHOTOGRAPHY
A couple of jokes that my friends make
that I cannot in any way argue against.
One, that I have a camera welded to my
hand. Two, that I will take your picture
and you probably won’t notice until it
hits my Instagram.
My Dad gave me my first camera when
I was around 6 (mostly to stop me from
playing with his gear). That knock-off
Yashica became my constant companion
and through it and books and endless
questions, I learned photography.
Many (many) years later and not more
than a few more cameras down, I find
my best method of communicating
my eye and my voice is through
photography. One of the only tools in
my arsenal that can travel just as easily
as I can, constantly teaching me and
giving me new pathways to explore and
create.
Being on the move, I love the ease of
digital. My workflow is built around
capturing frames with my current daily
shooter, instantly uploading them to
my phone before post-processing and
Instagram. I still shoot on film, mostly for
fun and to keep the skills sharp, it’s nice
to slow things down occasionally.
If you’d like to see more of my work
check out my Instagram, @mr_odin
WRITING
I started writing as an English teacher’s
attempt to get me to slow down and
pay more attention in class. I was always
talking away and they encouraged me
to write it down.
I’ve had a decent crack at professional
writing, working for a games site
reviewing titles taught me to write
creatively for an audience (the power
of per-view KPIs). Writing the internal
technical manuals for the games I used
to work on came next, a large part of
being a games designer. Making the art
bibles and development documents and
scripts for the coders.
Over time I’ve turned to writing as a
creative vent, much like photography,
to keep me grounded. I have a personal
blog, existing somewhere between
fiction and reality. After much prodding
by a few friends I also keep a travel
journal that serves as a bar retelling of
the places I visit.
“
I’ll take a moment here to talk about the car, it was as much of a companion on this
trip as Granger and so deserves some screen time. It was a pretty standard rental
Honda Jazz, decent condition and nothing to light a fire in anyone’s heart. I’ve driven
a lot of cars in my time, from clapped out paddock-bombs held together by backyard
engineering and drunken hope all the way down to track day princesses, tuned,
honed and lean. This was neither. It was white rice and salt, lined paper in a manila
folder, as unremarkable and dull as you care to imagine.
But, I loved it.
Not in the same way that you fall for the pretty ones, the fun ones, the smart ones. No,
this was a love born of experience. I hadn’t given driving too much thought, I knew
Mischa liked to drive too and as it was her rental car I didn’t consider asking for the
chance. Not my responsibility if something went wrong. But unlike the last time I’d
tripped, there was no booze to take the edge off the craving, I wanted to be behind
the wheel. And yet when Mischa flicked me the keys, I had a lump in my throat. It’d
been over three years since I’d had a clutch underfoot, or over a year since anything
better than a go-kart. What if I forgot how? I had a romantic ideal of what the road
felt like to drive. I’d spent so much time behind the wheel and then nothing, for what
seemed to stretch as vast and empty as the landscape around us. But this one, it felt
safe. And as we teased out the miles away from John O’Groats, away from Granger.
She started to show me her character, it was relaxed and easy. There was no get-upand-shunt like the GT thoroughbreds that pounced on the apexes around us, blowing
past at every opportunity. No casually worrying sounds and vibrations of the classics
that coasted, top down and goggled, ahead of us… the only things we could overtake.
She chilled, played out some tunes and let the road come to us.
My style is fluid but my voice is inspired
by writers like Bukowski and Hunter
S. with a liberal helping of F. Scott
Fitzgerald.
An excerpt from “Scotland”, read the full piece at vagabond.mr-odin.com
“
And if you haven’t had enough of my
writing yet, here’s a little more.
CHEERS!
Thanks for reading, I hope we can work together soon!
I really value feedback, so if you have any comments, questions or would
like more information about my work history and references please don’t
hesitate to contact me.
-
