Sharlene S. Peralta
813 Bambang, Los Baños, Laguna- |-
PROFESSIONAL SUMMARY
Proactive communications professional with experience in internal and external communications, media
relations, and database administration. Deadline-driven and highly motivated.
SKILLS
Communication. Exceptional listener & communicator who effectively transfers information verbally
and in writing, both in English and Filipino.
Adaptability. Flexible personality that can thrive in environment that requires the ability to efficiently
prioritize and manage multiple concurrent projects within a timeframe.
Interpersonal. With good interpersonal skills, thus a valuable team player who excel at building trusting
relationships with colleagues; and has the ability to establish rapport with a diverse group of characters.
Organizational. Goal-driven leader who maintains a productive climate and motivates others to meet
high performance standards with planning and management skills.
Instruction. A passionate conveyor of knowledge to learning individuals and can deliver quality lessons
to meet the need of the audience, as well as inspire them.
Values. Among all other things, possesses strong work ethics, is hardworking, responsible, reliable,
honest, and loyal who works with positive attitude and confidence.
EXPERIENCE
International Rice Research Institute - Los Baños, Laguna
Senior Assistant – Communication, June 2013-June 2017
Project Coordinator - Plant Growth Facility (PGF) - Lead the communication initiatives of PGF
which includes conceptualization, key messaging, branding and development of collaterals
Implemented the organization’s innovative, creative and effective communication campaigns
and events
Managed and conceptualized internal communication channels such as iTV & LED screens and
IRRI Bulletin, which are intended to make employees and visitors informed about the Institute’s
events and milestones
Disseminated press releases, IRRI Bulletin, media invitations using MailChimp email marketing
software
Set up the strategy and operations for internal communication channels such as the
organization’s LED digital signage and iTV
Produced timely and impactful communication materials
Media Research and Database Associate, May 2009-May 2013
Served as the primary point of contact for incoming general inquiries, including requests for
meetings and interviews with the Institute's executives and experts
Built and maintained international and local media contacts database (Salesforce)
Coordinated with local and international media to promote IRRI's mission
Conducted research of IRRI's media coverage and monitored the Institute's media presence
Provided feedback by sending media coverage reports of IRRI's scientific projects to department
heads
Handled international and local media visitors
Handled IRRI’s social media presence
RCG Information Technology – Makati City, Manila
Quality Assurance/Test Analyst, May 2006-Jan 2009
Responsible in development, proofreading and testing forms for different business divisions
(Property, Casualty and Specialty Insurance)
Created test measures from requirements documents, best practices, and user interviews
Financial Network Services – Makati City, Manila
Technical Writer May, 2005-May 2006
Coordinated with the developers to create documentations such as user guides, file and field
definition guides
Reviewed test plans and procedures to ensure adequate coverage of system requirements
Viventis Solutions, Inc. – Ortigas, Pasig, Manila
Technical Writer, Nov 2003-May 2005
Developed user manuals, configuration guides and reference manuals
Reviewed technical documentation and procedures
TRAININGS/SPECIAL COURSES
Social Media & Online PR Training (Kuala Lumpur, Malaysia)
Information Security Management System Workshop
Training on Diplomatic Protocols
Salesforce User Training (Singapore)
Sept 2012
July 2012
June 2012
Feb 2011
EDUCATION
B.A. Mass Communication
Cavite State University
AY-
PERSONAL INFORMATION
Date of Birth: December 19, 1981
Place of Birth: San Pablo, Laguna
Nationality: Filipino
Religion: Roman Catholic
Civil Status: Married
REFERENCES
Sophie Clayton
Senior Consultant
Currie Communications
Tel: -
Email:-Antonette Abigail Caballero
Former Associate Manager, Communication Unit
International Rice Research Institute (IRRI)
Mobile: -
Email:-Regina Lipio
Resource Manager
RCG Global Services
Tel:- ext 5646
Mobile: -
Email:-