Shailesh Lovlekar

SHAILESH LOVLEKAR Digital Marketing - WordPress-Developer - Data Analytics Proactive and creative marketing professional with a demonstrated record of conceiving ideas that fuel market place presence and drive revenue - Key Skills         Search Engine Optimization Social Media Marketing Keyword Optimization Generating Traffic Market Research and Analysis Ms.Office Application Virtual Assistance Team Building & Leadership Technical Skills       CMS: WordPress Server side Language: PHP Database: Ms SQL / MySQL Framework: Bootstrap / W3CSS HTML 5 and CSS3 Building WordPress Themes Certifications  B.COM Graduate  Google AdWords Certified  Microsoft Office Specialist -MOS - Profile Summary  Currently working with eClinicalWorks India Pvt. Ltd. as RND Specialist  Proficient in conducting market research on products, markets and competitors; submitted detailed reports basis analyses of complex data and numbers  Defining target markets and opportunities within them  Expertise in assisting Individuals, Entrepreneurs, Companies to grow their business by providing virtual digital marketing & web designing services  Successfully managed various projects, designed websites and generated traffic for the companies through effective skill set like Search Engine Optimization, Social Media Marketing & various online campaigns  Efficient in producing databases, tools, queries, and reports for analyzing, summarizing, and root causing board failure data.  Proficient in designing web based layout, brochures, creating graphics, layout design, illustrations, icon creation and logo design  Skilled in increasing corporate website traffic through the re-design of website banners, online forms, web buttons, navigational system and page templates  Working with WordPress, designing SEO friendly themes  Expertise in interpreting data for determining the performance & projecting probability of companies & ensuring that the information is presented clearly, timely & consistently Core Competencies Digital Marketing:  Designing and implementing new daily, weekly and monthly performance reporting to track conversions by Channel/Source, Social Media ROI, and Social Media Engagement  Championed the introduction of social media as a marketing tool, using Twitter and LinkedIn to recruit new channel partners, raise brand awareness and drive web traffic  Managing digital marketing projects for various clients, ensured achievement of Return on Investment (ROI) and reported on achievements  Assisting the company’s business development team in developing proposals within the digital marketing segment Web Designing  Conveying concepts and providing design direction through renderings, images and effective written and verbal communication; designing the overall graphic image including creating concept design layout and illustrations  Designing catalogue and brochures layout, creating graphics, GUI Design, layout design, illustrations, icon creation and logo design  Preparing sketches and graphic elements of the subjects to be rendered using traditional tools, multimedia software and image processing, layout and design software Data Analysis  Designing and creating data reports and reporting tools to help business executives in their decision making  Analyzing and mining business data to identify patterns and correlations among the various data points  Determining a business unit’s mission & strategic direction, ability to formulate and implement tactical initiatives as well as strategic advices to partners for achieving corporate Work Experience Since Feb’2012 with eClinicalWorks India Pvt. Ltd., as Research and Development Specialist. Jan’2007-Dec’2011 with Eureka OSL Ltd. (Tata Mutual Fund/Go Air) as Team Leader Role:  Developing the periodic business plans & strategies, in coordination with macro plans of organization; planning        & scheduling individual / team assignments to achieve pre-set goals within quality & cost parameters Identifying & networking with financially strong & reliable channel partners, resulting in deeper market penetration and improved market share Analyzing and mining business data to identify patterns and correlations among the various data points Designing and creating data reports and reporting tools to help business executives in their decision making Managing escalations & assisting new joiners to get conversant with the system & product Planning and launching the company’s blog platform and related editorial operations which included software platform selection, editorial guidelines and documentation, scheduling, social media integration and search engine optimization Supervising social media opportunities to engage fans, launching Facebook promotional campaigns, developing video marketing to increase performance and rankings Testing procedures and coordinating with the testing team to identify problems and solutions examining statistics relating to the output of the center and then discuss with staff Freelance Experience Client: Maria McKelvin (United States)  Implement and Monitor effectiveness of SEO and marketing programmers in terms of traffic.  Completed daily, weekly, and monthly tracking reports for traffic and keyword performance Client: Procter & Gamble P&G (Sales Team) (India)  Designed Nationwide Dashboard Reporting tool so that Individual state owner could make corrective business decisions Client: Vijay Chemical Industries (India)  Designed a VBA Application within MS Excel, to follow step by step process for preparation of chemical solution, with time stamp.  To gain more flexibility the same application was further designed using web technology (PHP / WordPress) Client: PBC Logistics:  Designed responsive word‐press website with local SEO optimization  Managed Administrative task like Reports, Email, and Staff Support  Trained there Staff on Advance Excel, Macros and Visual Basic Module