SEUN IGE
Ibadan, Oyo State, Nigeria--
Professional Profile
Skilled copywriter with 6 years of experience working in advertising. Committed to producing exceptional and creative types of content, including articles, internet content, advertisements, commercials, brochures, and publications. Experienced in a variety of writing styles and determined to strive for the best. Dedicated team player who enjoys working with others to develop innovative ideas. Seasoned professional with the goal of going beyond what is expected.
Core Competencies
Multiple Program Coordination
Continuous Process Improvement
Creative Copywriting
Proofreading & Editing
Content Creation
Digital Marketing & Research
Strategic Planning & Implementation
Persuasive Negotiation
Organization & Time Management
Highlights of Qualifications
Copywriting – Exceptional writing skills that allows to transform any idea into writing that effectively communicates information to the appropriate audiences coupled with sound knowledge of search engine optimization techniques
Sales & Marketing Management – Solid background in digital and email marketing that allows me to understand how product development, promotion, and sales process works and how to strategically reach target customers.
Strategic Thinking – Outstanding creative thinking skills that are helpful for overcoming issues in writing and for coming up with new and innovative ideas.
Leadership – Demonstrated success as a leader with excellent initiatives that are inherent in eliciting the best quality of a team with a commitment to the highest levels of services.
Flexibility – Openness to change and new information, rapidly adapting to new information, changing conditions and unexpected obstacles.
Professional Experience
Freelance Copywriter
Fiverr 2019 - Present
Engage in writing content with the intent of informing, educating, or inspiring an audience
Researching to find information, statistics, keywords, topics, and brand information along with writing copy to move readers to action
Editing and proofreading to refine grammar, style, readability, accuracy, voice, tone, and punctuation
Working as a project manager, which involves ideating topics, working with other creators, writing, editing, revising, and publishing
Creative Copywriter
Gifted Minds Writers Firm 2019 - 2021
Created front-facing content: email marketing, taglines, lead-lines, headlines, landing page content, up-sells, etc.
Collaborated with creative teams to brainstorm new promotions, products, and marketing strategies.
Team leader for the biggest product launch in company history, from development, team management, strategizing, product launch, and subsequent email campaigns.
Conducted primary and secondary research on products and strategies.
Ability to understand an existing voice and improve upon existing copy.
Continually developed attention to detail through writing and editing of team projects.
Creative Copywriter
UniCourage Web Media Ltd 2018 – 2019
Responsible for writing blogs and Twitter copy for social media marketing that combine traditional and new media with emerging technologies to help partners communicate with their markets
Brainstormed, researched, and analyzed topics for business and brand development
Prepared online articles that currently receive 3M+ hits per month (across 7 different websites)
Expanded the international reach of our business by writing an online newsletter sent out to prospects across 70 countries
Delivered advice to clients on content and social media strategies to bring in customers, improving their social traffic by 37% in 6 months
Prepared press releases, client profiles, internal and external promotional materials, direct mail, and advertising materials
Copywriter
De Critic Ltd 2015 - 2018
Prepared corporate literature, press materials, case studies, and internationally distributed newsletters to develop brand awareness
Created steady customer engagement by developing, writing, and editing our monthly newsletter, which was distributed to 3K+ customers around the world
Produced web copy for the business and wrote SEO-focused articles, which increased our web traffic by 26%
Built awareness of new offerings by writing 4 press releases each year (one per quarter) regarding product launches
Drove corporate communication and collateral production through effective copywriting
Education
UNIVERSITY OF ILORIN
B.Eng in Agricultural & Bio-systems Engineering Nov 2008 – Oct 2013