Serennai Maesa

SERENNAI DARA MAESA DIGITAL STORYTELLER & CONTENT SPECIALIST- Groningensingel 6835EB, Arnhem, The Netherlands serennaiportfolio.com PROFILE INFO Multidisciplinary professional with over four years of experience in content creation, social media management, and administrative support. Based in the Netherlands, I’ve worked across nonprofit, hospitality, beauty, lifestyle, and finance sectors. My background combines strong communication skills, hands-on content planning, and day-to-day administrative experience. I manage platforms like LinkedIn, Instagram, Threads, and TikTok, and I’m currently developing skills in basic SEO, CRM systems, and structured workflows. Reliable, detail-oriented, and experienced in both creative and operational roles. EXPERIENCE EDUCATION Front Office & Admin Support - | London School of PR Holiday Inn Express Arnhem - June 2025 - Present Bachelor of Arts in Communication Handled guest check-ins/check-outs, managed bookings, and provided front desk support. Performed admin tasks including email handling, document management, and internal coordination to ensure smooth operations and guest satisfaction. Currently enrolled in a fully online program designed for working professionals. With focus in Public Relation & Digital Communication. SKILLS Social Media & Content Specialist Nederland Werkt - January 2025 - Present Content Writing & Storytelling Creates and manages content for LinkedIn, website, Instagram, and Threads. Develops content plans, writes captions, schedules posts, Maintains brand voice to support audience engagement and missiondriven communication. Analyzing post to enhance target audience and brand awareness. Social Media Manager/UGC Creator Collaborated on video projects for small businesses and personal brands, supporting concept creation, editing, and optimization for YouTube, Instagram, and TikTok. Self-taught in video promotion, and engagement tactics resulting in higher reach and client satisfaction. Audience Engagement Content Planning & Scheduling Visual Content Creation Adaptability & Self-Learning LANGUAGES English PROJECTS Indonesian Freelance Projects 2–3 Dutch Volunteer-Based UGC Collaboration Campaign with Social Media Strategy Remote Work Discipline Freelance - 2020 - Present Collaborated Basic SEO & CRM Knowledge local Event Support/Content Assistant brands (beauty/fashion/home goods) to create UGC videos and reels. Created short briefs, filmed and edited content, and communicated revisions with clients. Planned and created multi-platform content (Instagram, LinkedIn, Threads) using a monthly calendar. Developed storytelling-driven campaigns to boost engagement and followers. Supported event coverage with live content, story updates, and LinkedIn recaps