Sekoalane Majoro

Sekoalane Majoro

$12/hr
Brand Support, Client Success & Virtual Assistance
Reply rate:
-
Availability:
Part-time (20 hrs/wk)
Location:
Maseru, Maseru, Lesotho
Experience:
6 years
SEKOALANE MAJORO CO-FOUNDER OF MACAYA FOREVER SUMMARY Creative Director and Co-founder of Macaya Forever, blending brand strategy, storytelling, and cultural insight to build African narratives that resonate. With 7+ years of experience across fashion, food, and lifestyle, I lead digital campaigns, curate immersive experiences, and grow collaborative spaces that center brands, women and local voices. SKILLS PROFESSIONAL Strong interpersonal and leadership WORKING EXPERIENCE CO-FOUNDER Macaya Forever 2023 - Present skills Co-founded a multidisciplinary creative agency Excellent written and verbal focused on content, food, and social media communication management & design. Adaptable and resourceful in dynamic environments High learning agility and research Developed branding, marketing, and communication strategies for in-house brands and events. ability Led concept development and execution for seasonal Proposal writing and pitch product collections and immersive lifestyle development experiences. Social media tools (Instagram, Managed collaborative projects with local chefs, Facebook strategy, Canva, etc.) designers, and creatives, ensuring high-quality EDUCATION ST. TIMOTHY’S SCHOOL International Baccalaureate Diploma 2008 - 2012 AFDA Bachelor of Arts (Film Producing) 2014 - 2016 partnerships. Oversaw social media strategy and visual content production to build a growing digital presence. SOCIAL MEDIA DESIGNER Rockyroad Designs 2020 - 2023 Utilize light, colour, and texture to craft compelling two- and three-dimensional visuals in both still and motion formats. PROJECTS PROFESSIONAL Managed the Maletsunyane Braai Festival (2023) On-site Social Media WORKING EXPERIENCE CONT’D Develop animated narrative sequences under tight deadlines, ensuring storytelling integrity and visual cohesion. Campaign. Produce multimedia campaigns, managing both Managed the Vodacom All-White creative direction and operational aspects including Party (2023) On-site Social Media budgeting and scheduling. Campaign. Design graphics and animations using a balance of Managed the LETOFE Jazz & Tourism technical skill and creative judgment. Festival (2023) On-site Social Media Campaign. Curated and hosted Gardening & Champagne lifestyle event at The Oxenhill (2024) Curated and hosted The Watering Hole business networking event at Soyinka Bookclub Restaurant (2025) Create digital content for blogs, email marketing, and social media platforms, including copywriting support when required. MARKETING & MEDIA COORDINATOR Beautiful Monthleys (Randburg, Gauteng, South Africa 2019 -2022 Fostered strategic partnerships with aligned initiatives to enhance the NGO’s outreach and visibility. Developed long-term digital marketing plans, allocating budgets and defining tactical approaches. Worked collaboratively with media teams to ensure campaign alignment, brand consistency, and growth. Led integration of promotional and branding efforts across print and digital platforms. Elevated audience engagement through the implementation of creative and innovative marketing strategies. PERSONAL ASSISTANT TO THE PRINCIPAL May 2019 – June Buccleuch Montessori Preschool and Primary | Gauteng, South Africa 2020 Captured and edited photos and videos to showcase school life, events, and classroom dynamics. Managed all digital platforms, including the school website and social media accounts, incorporating paid ad strategies. Screened and prioritized calls and emails, directing critical matters to the principal. Maintained meticulous digital and physical file systems and managed sensitive documentation. Coordinated project timelines, task lists, and administrative duties to optimize the principal’s schedule and workflow. CORE COMPETENCIES WORKING EXPERIENCE CONT’D PROFESSIONAL CREATIVE ADMINISTRATOR Brand Strategy & Identity Development Digital Marketing & Social Media Management Event Planning & Concept Changing Your Business Through Theatre- | Johannesburg, South Africa Develop animated narrative sequences under tight deadlines, ensuring storytelling integrity and visual cohesion. Development Produce multimedia campaigns, managing both Content Creation & Visual Storytelling creative direction and operational aspects including Community Engagement & budgeting and scheduling. Collaboration Design graphics and animations using a balance of Copywriting & Proposal Writing Creative Direction & Styling technical skill and creative judgment. Create digital content for blogs, email marketing, and social media platforms, including copywriting support when required. CONTENT CREATOR TASSYB | Cape Town, South Africa September 2016 – September 2017 Produced branded content tailored for delivery across various digital and social platforms. Developed creative and strategic ideas aligned with business objectives, presenting clear, actionable content solutions. Edited engaging short-form videos to communicate key messaging and enhance brand storytelling. Applied post-production techniques to refine visuals and elevate content quality. Conducted product research to identify unique selling points and inform content strategies.
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