Sayo Babatunde

SAYO MARTIN BABATUNDE Founder of Ken Blu | Business Growth Consultant | Growth Strategist 📍 London Area, United Kingdom 📧-🔗 LinkedIn Profile PROFESSIONAL SUMMARY Entrepreneurship and strategy have been at the core of my journey—from door-to-door sales with my mum to managing a £500,000 digital media brand before age 22. As the Founder of Ken Blu, I specialize in building smart, scalable systems that drive business growth without burnout. With over a decade of hands-on experience in brand development, workflow automation, funnel strategy, and lead generation, I’ve empowered hundreds of businesses to scale sustainably. My approach combines data-driven marketing, streamlined client pipelines, and automation tools like GoHighLevel, Zapier, and Meta Ads to help clients thrive—from first contact to long-term retention. CORE SKILLS & EXPERTISE • Workflow Automation: GoHighLevel, Zapier, Make • Lead Generation: LinkedIn, Apollo, Hunter • Funnel Creation: ClickFunnels, Systeme.io, GHL • Email Marketing & CRM: Mailchimp, ActiveCampaign, GHL • Pipeline Development & CRM Setup • Invoicing & Client Journey Automation • Administrative & Backend Business Support • Social Media Management & Content Strategy • Paid Ads Management: Meta Ads, Facebook/Instagram Campaigns • Basic SEO & Website Optimization PROFESSIONAL EXPERIENCE Founder & Managing Director | Ken Blu London, UK | June 2021 – Present - Launched a business automation and growth consultancy. - Created client journey workflows using GoHighLevel, Zapier, Pabbly. - Built sales funnels and lead gen systems for coaches and service brands. - Developed Code:Blu, a custom backend SaaS-style system. - Supported over 150 businesses in scaling without burnout. Business Advisor | IXION Holdings Chelmsford, UK | January 2017 – November 2019 - Provided strategic consulting on branding, digital marketing, and execution. - Helped clients access funding and implement sales systems. - Worked across various sectors to build long-term business frameworks. Founder & Managing Director | B U B U S H II K Y | October 2011 – January 2019 - Created a fashion brand with international outreach. - Managed digital presence and social campaigns on Facebook, Instagram, and Twitter. - Directed brand development and customer engagement. Business Consultant (Pre-incorporation) | Ken Blu | November 2012 – March 2016 - Offered business set-up and marketing consultancy. - Helped startups automate and brand their operations. - Focused on building lean and scalable systems. Company Manager | Voice Radio UK | August 2009 – May 2010 - Co-managed a startup digital station. - Grew valuation from £150k to £500k within a year. - Oversaw branding, operations, and marketing. EDUCATION University of Hertfordshire Bachelor of Laws (LLB) | Specialization: Intellectual Property & Business Law 2006 – 2009 Cardinal Pole RC School 1998 – 2003