I'm a marketing and communications professional with experience across digital strategy, content, PR, influencer marketing, events, and brand partnerships.
I began my career as a Marketing Communications Assistant, gaining hands-on exposure to campaign coordination, content development, event support, and brand communications. This role laid the groundwork for my understanding of how strategy and storytelling come together across channels.
Later on, I took on a broader role as an Integrated Marketing & Communications Lead in another organization, where I managed full-scale campaigns that combined social media, KOL/influencer collaborations, press relations, strategic partnerships, and events. I played a key role in conceptualizing and executing brand experiences — from digital launches to on-ground activations — ensuring every detail aligned with audience insight and brand identity.
Events have consistently been a major part of my work, serving as immersive extensions of brand campaigns. I’ve handled logistics, partner coordination, and creative direction to deliver engaging and results-driven experiences.
My approach balances strategy and creativity, always guided by insights and results. I thrive in fast-paced, dynamic, collaborative environments — whether I’m leading a digital rollout, managing creators, or supporting on-ground brand activations.
Open to creative collaborations, meaningful projects, and opportunities that bring brands closer to the communities they serve.