Sasha Lucas

SASHA LUCAS HR Business Partner | HR Manager | Certified Corporate Trainer PROFILE SUMMARY Human Resources professional with 17+ years of diverse experience in HR operations, recruitment, performance management, employee engagement and learning & development. I’m a certified corporate trainer with a proven track record in recruitment, retention, training, skill development, optimizing HR processes, and driving high-performance culture. CORE COMPETENCIES Recruitment & Onboarding | Performance Management | HR Policies & Compliance | Employee Relations | Learning & Development | Employee Engagement PROFESSIONAL EXPERIENCE Co-Founder & Director – NeoSales Consulting Pvt. Ltd. | Nov 2020 – Present  Co-founded NeoSales Consulting as a sales and training organization focused on building highperforming, revenue-driven sales teams. Led the design and delivery of structured sales training programs, performance frameworks, and execution systems to improve sales effectiveness across B2C and field sales environments.  Built the business from inception, setting up end-to-end sales, training, HR, and operational frameworks.  Designed and delivered sales training programs covering prospecting, lead conversion, consultative selling, objection handling, negotiation, and closing  Trained and coached frontline sales executives, team leaders, and sales managers to improve productivity and conversion ratios  Enabled founders and sales heads with sales process structuring, target setting, and team performance metrics, communication enhancements etc.  Supported organizations in scaling sales teams, stabilizing underperforming sales units, and improving consistency of results  Built and managed a network of sales trainers, coaches, and freelance enablement professionals  Handled business development, client onboarding, solution customization, delivery execution, and relationship management Human Resources Director – Saffron Global Corp | Mar 2013 – Nov 2020  Led HR strategy for a 100+ member team across sales and operations functions.     Defined and executed the overall HR strategy aligned with business objectives and growth plans Built, scaled, and led the HR function across recruitment, performance management, L&D, and employee engagement Designed and implemented competency frameworks and career progression paths Led high-impact initiatives in culture transformation, employee retention, and performance optimization   Drove employer branding initiatives and positioned HR as a value-creating function Mentored and developed HR teams, grooming future HR leaders Human Resources Analyst – U.S. HR – Deloitte Support Services Pvt. Ltd. | Apr 2011 – Dec 2012  Generated analytical reports from DPME to support HR forecasting and performance cycles.  Facilitated mid-year and year-end consensus processes, coordinated calibration meetings, and prepared promotion and utilization reports.  Handled employee records management, PTO coverage, staffing system updates, and compliance monitoring.  Received a Spot Award and recognition on Deloitte’s Talent Network Spotlight Page for exceptional performance and client support. Human Resources Executive – Saffron Global Corp | Oct 2008 – Mar 2011         Executed end-to-end recruitment activities including sourcing, screening, interview coordination, offer rollouts, and joining formalities Managed employee onboarding and induction programs to ensure seamless integration of new hires Maintained employee records, HR documentation, attendance, leave data, and payroll inputs Acted as the first point of contact for employee queries related to HR policies, benefits, and processes Coordinated performance appraisal cycles by collecting data, documentation, and feedback Supported employee engagement initiatives, internal communications, and HR events Ensured adherence to company policies, compliance requirements, and internal HR SOPs Assisted senior HR leaders in audits, reports, and HRMIS updates EDUCATION Bachelor of Engineering (Mechanical), Osmania University, Hyderabad CERTIFICATIONS SHRM, HRCI & CPD Certified Corporate Trainer | Leadership Masterclass