Sarim Mehmood
sarimmehmood.com |-| LinkedIn: sarimmehmood1
Summary
Product Management: Product Innovation, Go-to-Market & Development (SaaS), Data Analysis, Agile/SDLC
Corporate Strategy: Market Research & Analysis, Business Development, Visioning, Roadmap Planning
Engineering: Requirement Gathering, Business Analysis, Prototyping, Prioritization, Release Management
Customer Relationship: Customer Empathy & Advocacy, Stakeholder Management & Communications
Experiences
CERP Labs
Product Manager
Domain: SaaS, Technology for Development
Dec ‘21 – Present
Spearheading the product development lifecycle of high-profile development initiatives funded by
international organizations such as The World Bank, Gates Foundation, and the UN
Owning the product roadmap and being the point person for all involved stakeholders and customers
Leading and driving strategic research and product initiatives throughout the entire product and
customer lifecycle to improve product strengths and reach
Proactively prioritizing product backlogs to ensure that competing priorities and rapidly changing
markets are dealt with by generating most value in the shortest amount of time
Managing a cross-functional team of 10+ engineers, designers, marketers, and researchers to build
humane, well-engineered products
Deciding and implementing software development approaches to seamlessly ship high quality
software well within defined timelines
Accomplishments @ CERP Labs
Launched a B2C SaaS product to digitize door-to-door healthcare operations and increase the sales of
nutritional health products. Built offline-first App suite for data collection and supervision and an interactive
dashboard for real-time reporting
Reduced the registration time of patients from 9 to 1.5 minutes
Increased nutritional products sales by 2.3x
Trained 100+ health workers with 15,000 registrations in the first 3 months
Launched a B2C data visualization, SMS and voice campaigns management product to improve agricultural
outcomes of the target population. Collaborated with telecom and forecast partners to build a rapid broadcast
service for floods
40% of the target population reported a change in agricultural practices
Improved the pickup rate from 27% in the first month to 43% in 3 months
Reduced campaign costs by 11% through farmer data segmentation
Launched an administrative suite to digitize taxation of properties through Google Maps supporting
provincial tax collection operations
73% efficiency in calculating property tax via satellite images
Rolled out the product in 36 cities with over 10,000 Daily Active Users.
Shifted to a hybrid agile-waterfall framework to reduce Time to Market by 3 weeks
Launched an Edtech platform to connect low-cost private schools and education service providers during
COVID-19 school closures
Scaled the platform to over 2,500 schools in 1 year
Onboarded 20,000+ teachers and 300,000+ students in the first year
Increased conversion rate to paying customers by 5% through 1:1s with users every 2 weeks
i2c Inc.
Technical Editor - Global Product Management
Domain: Payment Cards Issuing & Processing
Feb ‘20 – Dec ‘21
Developed and maintained comprehensive product documentation including Product Review
Documents (PRDs), Business Review Documents (BRDs), design documents, wireframes, prototypes,
and illustrations for a suite of cloud-based card program tools, ensuring clarity, accuracy, and
consistency across all documentation
Collaborated with engineering teams to gather and analyze technical information, translating complex
technical concepts into user-friendly explanations
Prepared detailed release notes for product updates, outlining new features, bug fixes, and changes,
communicating effectively to users and stakeholders
Created engaging training materials, including presentations, handouts, and online modules, to
support user onboarding and product adoption for Sales and Marketing teams
Established and maintained a centralized documentation repository, ensuring that all materials were
up-to-date, accessible, and version-controlled
Accomplishments @ i2c Inc.
Launched an online API portal to showcase over 200 Rest/SOAP APIs built to provide payment functions for
global banks and payment service providers. The platform was aimed at potential and existing customers for
sales and upsell
Transformed a 2000+ page PDF document into an interactive platform
Built quick test functions in the portal to allow users to test APIs in real time
Implemented bundle packages on the APIs to increase API upsell
Prototyped a release notes portal to ensure seamless planning, drafting, and maintaining of product release
notes and critical enhancement notifications for external engineering audiences
Notified 400+ banks and payment service providers every release cycle
Allowed engineering & product teams to take ownership of notifications
Reduced publishing time by more than 20% by automating collaborations
Built API test case documents for all 200+ APIs to support the engineering team in client-side testing of APIs
before public launch
Reduced client ticket generation volume for test case requests
Improved client onboarding package to include all possible API scenarios
Built a knowledge base for rapid access to developer documentation
IAXServices
Technical Writer - Product Implementation
Domain: Microsoft Dynamics 365
Oct ‘19 - Feb ‘20
Created and maintained comprehensive documentation for Microsoft Dynamics products and
solutions
Defined the overall documentation strategy, considering factors such as target audience, user
experience, and accessibility
Adapted the documentation to different languages and cultural contexts to cater to a global audience
including KSA, UAE, Qatar, and North America
Assisted sales, marketing, and support teams with technical queries and product information
Worked closely with the product team to understand product requirements, specifications, and
design decisions
Tools
Essentials: JIRA, Asana, Figma, Microsoft Office, Notion
Frequently Used: GitHub, Google Analytics, Firebase, Google Data Studio
Technical Tools: pgAdmin, Tableau, PowerBI, Oxygen Editor, VSCode, Thunderclient
Approaches and Frameworks
Agile, Agile Scrum, Agile FDD, Waterfall, Waterfall-Agile Hybrid, Human Centered Design, Design Thinking
Awards
Future News Worldwide – British Council
Participant at international summit
Sponsored by British Council, New York Times, CNN, Reuters, and Google
Mentored by top journalists on media and journalistic responsibility
Performed high-intensity newsroom simulation created by First Draft
International Writing Program – University of Iowa, USA
Exchange participant at IWP
July ‘21
July ‘19
Creative writing scholar along with students from the United States and India
Mentored by top American, Indian, and Pakistani authors on creative writing
Literary work published in Iowa Summer Anthology
Education
Pakistan Institute of Engineering and Applied Sciences
Bachelors of Science (BS), Electrical Engineering
Thesis: Protection System Design for Distributed Generation
Certifications
• Google Project Management Certified
• Scrum Fundamentals Certified (SFC™)
• Product Roadmapping Micro-Certification (PRC) by Product School
June ‘19