Sarah Samuel
Project Management & Virtual Assistance
Versatile and detail-oriented Virtual Assistant
and Content Operations Specialist with 7+ years
of experience supporting digital businesses
across wellness, education, and marketing
sectors. Skilled in streamlining backend systems,
managing content workflows, and executing
administrative tasks with precision.Versatile
skillset with a sense of integrity, self-driven
accountability and a growth mindset.
Expertise
Executive & Admin Support
Human Resources
Kajabi
SEO
Content & Copywriting
Recruitment
CRM & Pipeline Management
Affiliate Relationship & Payment Coordination
Data Entry & Analysis
Google Workspace
Team Coordination
Project Management
Canva
Client Communications
AI Prompting & Editing
Task Management Tools
Calendar & Inbox Management
Content Management
WordPress/Divi-Builder
Additional Experience:
WORK EXPERIENCE
2024 - Current
Project Manager
Ostara Experience (America) Los Angeles
Manage administrative tasks on Kajabi (email campaigns, landing pages, e-commerce store)
Update WordPress using Divi Builder to design and post articles weekly
Liaise with team members of projects to create SOPs, ensuring budgets, deadlines and marketi
met
Manage client communication and CRM
Social media marketing
Project Manager
2024 - Current
Soft Surfaces (United Kingdon) London
Create SEO Optimized homepages for thousands of webpages
Liase with clients over brand tone, delivery, context and markerting goals
Conduct keyword research with an emphasis on semantic triples
Prompt AI content and edit to ensure a natural tone and delivery
Digital marketing
Lead SEO Copywriter & Editor
GrowMatic (USA) Singapore
Oversaw editorial workflows,assigning and editing SEO-rich content across multiple niches
Maintained publishing schedules in ClickUp and coordinated deadlines across teams
Updated internal documentation and checklists for quality assurance
Regularly collaborated with strategy and technical SEO teams to align content performance goals
Edited long-form articles, ensuring clarity, keyword relevance, and compliance with client voice
Human Resources Manager
Promotedfrom QA toHRManager within months due to leadership ability and attention to workflo
improvement
Led onboarding and offboarding processes, including systems access, contract management, and payroll
Managed a small team of assistants, delegating HR-related tasks and tracking their completion
Maintained HR documentation including policies, procedures, and training materials
Tracked employee performance, provided internal support, and conducted monthly HR reporting meetings
Lead Copywriter & Virtual Assistant
Product Equities (USA) New York
150+ https://www.consumerinsurancereport.com/re
Articles: pairs/mastercard-roadside-assistance
Senior SEO Marketing Manager
And more - references available on request
Language
Native English
2022 - 2023
Credit Glory (USA) Washington
Content Writer & Editor: IAPWE, Freelance
Editors SA Created medically sourced content
for wellness, insurance, and Amazon affiliate
verticals Designed and managed client
WordPress blogs and ad campaigns (e.g.,
Facebook,Google)
150+
https://wholisticresearch.com/
Articles:
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Researched and createdSEO-basedcontent, product descriptions, and landing page copy
Managed two executive email inboxes, prioritizing and responding to client and team
communications
Scheduled meetings and maintained executive calendars across time zones
Supported project pipelines, moving deals and campaigns through various CRM stages
Coordinated with vendors and clients via Slack and Zoom to ensure task delivery and alignment
-
Travel Tractions (South Africa) Cape Town
Managed SEO strategy for content campaigns
Built and maintained backlinks, executed keyword research, and monitored search trends
Liaised with clients on content strategy, analytics reports, and project updates
Mentored and trained junior SEO team members, ensuring quality and process consistency
Used Ahrefs, Google Analytics, and WordPress for ongoing campaign optimization