Sandeep S

Sandeep S Associate Product Manager at GroMo (YC W21) M: -|-| LinkedIn PROFILE SUMMARY Dynamic and results-oriented APM with over 2 years of experience, excelling in driving impactful initiatives and leading cross-functional teams to success. Proficient in product strategy, market research and analysis, customer-centricity, and problem-solving. Skilled in project management, Agile methodologies, and product roadmapping, with a keen ability to prioritize effectively and communicate complex concepts clearly. Experienced in stakeholder management, UX/UI design, and data analysis, with a strong focus on continuous improvement and innovation. Adaptable in fast-paced environments, fostering collaboration and driving towards organizational objectives. ------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------ EDUCATION ● Product Management, Masters’ Union l May ’22 - Sep ’22 ● B.Tech. Mechanical Engineering, Amrita University, Coimbatore | July ’17 - July ’21 ------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------- PROFESSIONAL EXPERIENCE Associate Product Manager | GroMo l Oct ’22 – Jan ‘24 ● Loans Revamp Identified inefficiencies in the loan application process resulting in low lead-to-sale conversion rates, conducted in-depth customer interviews to pinpoint pain points, analyzed drop-off points to identify bottlenecks, implemented a business rule engine to filter applications based on profile and API integration with loan partners thus revamping the entire loans experience, benefiting both users and end-customers (B2B2C). This increased the lead-to-sale conversion (Major KPI) from 2.5% to 7.2%, also improving other key metrics, including application completion rates, applications per user via effective cross-selling strategies, net promoter score, and a 50% reduction in the time taken for 1st application completion. ● GroMo Academy Recognized the necessity to empower users with comprehensive product knowledge, app usage tips, and industry trends to activate more users, relaunched GroMo Academy with personalized learning paths based on user persona, proper categorization of courses, long-form videos, blogs, short-form videos and engagement for pro users thereby increasing activation (Major KPI) by 33.33% along with increased overall session time, reduction in product/app usage queries. ● GroMo Coins Conceptualized and launched GroMo Coins, a rewards system, leveraging gamification elements to incentivize user engagement and retention thus leading to increased DAU from 30k to 75k. It played a vital role in reducing the cost incurred for activation and cost incurred for retention of users thereby paving the path towards profitability. ● GroMo One Recognizing the need for enhanced customer engagement and efficiency in financial product recommendations, launched GroMo One, a revolutionary program connecting customers with expert financial advisors. Implemented features such as personalized product recommendations and a 360° customer view, enabling advisors to effectively match customers with suitable products estimated to increase user earnings by 775%. ● Miscellaneous Experian Integration - Successfully executed end-to-end integration of Experian's credit service from documentation, pricing negotiation to final setup implementation, optimizing data accuracy. GroMo Guru - Led the conception of GroMo Guru, an AI mascot that would offer challenges, provide insights, and enhance the productivity, knowledge and skills of users thus enhancing the user’s professional routine and overall earning on GroMo. ● Tools used: Figma, Zoho Analytics, MS Excel, Google Workspace, Zoho Sprints, MoEngage, Postman, Zoho Desk Programmer Analyst | Cognizant l Sep ’21 - Oct ’22 ● Building an Average Indemnity Reserve system in team of 4 for a Reinsurance company to reduce the risk of last-minute payment of claims by 100%. ● Prioritized complete resolution of 50+ high severity bugs thereby reducing technical debt. ● Collaborated with developers to automate data ingestion process thereby significantly reducing the data load time. ● Tools used: JIRA, Azure Databricks, MySQL Server, Denodo, Jupiter, MS Excel ------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------- CERTIFICATIONS ● Product Analytics Micro-Certification (PAC)™, Product School | Certificate ● Mobile Product Management, Udemy | Certificate ● Product-Led Growth Micro-Certification (PLGC)™, Product School | Certificate ● Design Thinking for Innovation, Coursera | Certificate ------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------