Sandeep Kaur
Web Designer and Project manager
Edmonton, AB |- |-
Objective
Experienced web developer and digital marketing specialist with 4.5 years of WordPress development and website design expertise. Proficient in collaborating with cross-functional teams to plan and execute promotional campaigns, monitor and analyze web traffic, and conduct quality assurance testing. Strong analytical skills with experience in SEO tools, Google Analytics, and e-commerce platforms. Adept at managing multiple tasks, delivering creative solutions, and using a data-driven approach to optimize website performance.
Experience
Web Designer & Project Manager | Identitynamebrands TorontoJul 2023-Jan 2025
Managed full-cycle web design and development for clients, focusing on dental clinics and other professional services.
Collaborated with clients, designers, and developers to validate and launch promotional campaigns and sales events.
Monitored and analyzed website traffic to identify trends, leading to optimized web performance.
Conducted market research to stay updated on industry trends, enhancing the effectiveness of marketing strategies.
Proficient in WordPress, Shopify, WooCommerce, and other e-commerce platforms, providing customized solutions to improve user engagement.
Digital Marketing Specialist | AMS ConsultingMay 2022-Dec 2022
Collaborated with marketing teams to plan and execute digital campaigns, including email marketing, SEO, and paid advertising strategies.
Utilized Google Analytics (GA4) and other digital marketing tools to interpret data and optimize marketing efforts.
Conducted thorough competitor analysis and market research to inform decision-making processes.
Worked closely with designers and developers on content creation, promotional materials, and testing before launch.
Provided creative problem-solving to overcome challenges in digital campaign execution.
Junior Web Designer | WebsitetoonFeb 2020-May2022
Assisted in the design and development of responsive websites, ensuring compatibility across different browsers and devices.
Worked closely with senior designers and developers to create visually appealing websites using WordPress and other CMS platforms.
Participated in user testing and quality assurance processes to identify and fix bugs.
This contributed to the creation of promotional materials, website banners, and landing pages for various marketing campaigns.
Gained hands-on experience in HTML, CSS, and basic JavaScript for front-end development tasks.
Education
Lambton College, Toronto | Computer Software and Database DevelopmentDec 2019
Major: HTML, CSS, Javascript, Web Design, C# Programming
PCTE Baddowal College, Ludhiana, India | Master Of Computer Applications Apr 2017
Major: HTML, CSS, WEB DESIGN, AND PROGRAMMING
Skills & abilities
WordPress Development
Shopify and WooCommerce Platforms
HTML, CSS, JavaScript
Digital Marketing Tools: Google Analytics, SEO Tools, Email Marketing Platforms
Proficient in Microsoft Excel, Word, Google Sheets, Docs
Creative Problem-Solving and Analytical Thinking
Excellent Communication and Teamwork Skills