Samantha Sawan
Results-driven professional with 5+ years of diverse expertise in ad operations and talent acquisition.
Proficient in developing seamless customer and candidate experience, ad campaigns, and recruiting
strategies with effective stakeholder communication. Passionate about hiring the best talent,
diversity, and inclusion. Detail oriented and master in crafting intuitive presentations and dashboards.
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+49- -
Wiesbaden, Germany
https://www.linkedin.com/in/samantha-sawan-8a063a303/
WORK EXPERIENCE
International Recruitment Consultant (04.2024- Present)
Workster.jobs – Wiesbaden, Germany
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Recruiting top talent for IT and functional roles for clients across 15 European countries with attractive benefits and growth opportunities.
Attracting and sourcing candidates from various platforms like Indeed, LinkedIn, Wellfound etc. using Boolean search methodology and
on other social media platforms such as Twitter, Facebook, and Reddit.
Efficiently screening the CVs and identifying the right match with presenting the most promising candidates to the client.
Performed first call interviews with candidates aligning client and candidate expectations with continuous candidate engagement through
the entire selection process.
Bi- weekly presentation with the business development team for updates on all the open positions, pipeline, interviews, offered and closed
positions. KPIs- 5 joiners per month and client rating out of 10 for assessing quality of the profiles.
Developed and maintained relationships with key clients and identified new business opportunities.
Ad Operations Intern - Campaign management -)
Adikteev - Paris, France
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Lead campaign operations for EMEA and APAC mobile gaming and fashion e-comm clients:
Campaign setup, testing tracking links, A/B tests, targeting and blacklisting users, uploading creatives, and monthly ad budget setup.
Provided feedback to Creative Studio, and Product team on UI/ UX, quality of videos, rich media, and banner ads.
Designed and developed intuitive dashboards, visualizations, reports, and presentations for bi-weekly client meetings and QBR to
present data driven insights on campaign and creative performance using tools such as MS-Excel, Imply and Tableau.
Performed campaign optimizations on the DSP by tracking campaign and creative performance through Imply and Insights tool.
(Performance metrics: ROAS, CPA, CTR, re- engagements and CR).
Used Asana, Confluence and Slack for efficient ticket management, project support and communication.
Worked in close collaboration with Client Partners and Account Managers for informed decision making and building effective strategies.
Achievements: 20+ ad campaigns, maintained a margin of 50% for APAC clients in Q2, target achieved (KPI=38% ROAS) for EMEA clients.
Talent Acquisition Specialist -)
Wipro Technologies - Bengaluru, India
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Managed end-to-end recruitment process:
Ensured timely fulfilment of 500+ positions for cloud infrastructure and consulting roles by attracting and recruiting candidates.
Executed candidate management, talent sourcing, interviews, contract release, onboarding support, and training placements.
Implemented talent sourcing strategies such as Boolean search, utilizing platforms like LinkedIn, Naukri.com, ISSP (talent pool),
employee referrals and career networking events ensuring diversity and inclusion and substantial candidate pipeline.
Proficient in HRIS and HCM tools like Synergy and SAP SuccessFactors for workforce planning, applicant tracking and maintaining
databases for delivering timely updates to the key stakeholders through data backed reports and insightful dashboards.
Developed client portfolios by supporting, planning, and implementing HR projects, and fostering relationships with clients and vendors.
B- School campus recruitment coordination for the STEP-UP Program for young graduates.
First POC for managers, payroll office and employees for all HR and billing related issues, seamless candidate experience and integration.
Skills hired: System engineers, CISCO networking, virtualization and OS experts, SAP consultants, database and storage administrators.
EDUCATION
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MS in Business Analysis and Consulting, (IESEG School of Management, Paris)- 2023
Courses: Project management, Management control, Change management, Business ethics and values, CSR, Generating business value.
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Certificate in Global Management, (SPJIMR, Mumbai)- 2021
Courses: Business communication, Consulting tools, Business analytics, Digital marketing, Project management, Management by doing,
Financial analysis, Quantitative methods.
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Executive PGDBM in Workforce Management, (Symbiosis International University, Bengaluru)- 2017 - 2019
Courses: Learning and development, Organizational behavior, Talent acquisition, Business studies, CSR, Human resource management,
Leadership and capacity Building, Performance management systems, Compensation and reward, Coaching, counselling, and mentoring.
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BBA (Graphic Era University, Dehradun)- 2013 – 2016
Courses: General management, Business communication, Finance, Human resource management, Marketing management, Business
environment, Organizational behavior, Corporate legal environment, Statistics, Research methodology, Business strategy, Marketing
communication, Business ethics and values, Client relations.
CERTIFICATIONS
Google analytics - 2021
Project management CAPM prep course - 2021
Google Ads search - 2021
Appsflyer essentials - 2023
TECHNICAL AND MANAGEMENT SKILLS
Asana
G-suite
MS Office
DSP
Imply and Insights
Tableau
Appsflyer
SAP SuccessFactors
ISSP
Canva
Google Analytics
Campaign Management
Ad Operations
Project management
Problem Solving
Analytical & Conceptual Thinking
Attention to Detail
Business Communication
Content management
Organized and structured
Workforce planning
Interviews and assessments
LANGUAGES
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English- Native level
Hindi- Native level
French- Good knowledge
German- Good knowledge (ongoing classes)
EXTRA CURRICULAR
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Accomplished Indian classical dancer. Award winner at the State and National level.
Nano travel influencer. Enjoy writing about my travel experiences on Tripoto community.
Never ending love for dogs finds joy in fostering the ones in need.
REFERENCES
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Giovana Zanfelicce- Client Partner, Adikteev
Mohammad Zakir- Head Global Field Services, Wipro
Dr. Deepak Kaushal- Associate Professor of Management, Graphic Era University
Harshit Sonthalia- Founder & CEO, Ontrack
Recruitment
Talent Acquisition
Candidate sourcing and engagement
Teamwork
Self-motivated
KPI Analysis
Change Management
Process Management
International Experience
Proactive
Hard worker