SAM EMILIA OTO-ABASI
PROFILE SUMMARY
Sales Strategist and No-Code Automation Expert with 5 years of experience helping companies scale revenue and streamline operations using tools like Zoho Creator, HubSpot, Make.com, and Airtable. Proven track record of building high-converting sales systems, deploying enterprise-grade internal apps, and automating lead generation, CRM, and client retention workflows. Skilled in managing remote teams, optimizing B2B outreach, and designing custom tools that drive measurable growth. A strong blend of sales intuition and technical execution, delivering results that convert and systems that scale.
KEY QUALIFICATIONS
• Experience in B2B sales, automation architecture, and CRM optimization
• Expert in no-code platforms like Make.com, Zoho Creator, Airtable, and n8n. Ability to automate lead generation, CRM workflows, and client retention pipelines
• Efficiency in HubSpot, Zoho, Apollo.io, and other advanced sales tools
• Designing and launching custom internal applications to increase operational efficiency
• Driving revenue growth, improving workflow accuracy, and scaling processes without code
EXPERIENCE
Sales & No-Code Automation Manager
2025 – 2025
Dessins Gobeil- Canada (Remote)
• Designed and deployed competitor intelligence automation using Make.com and n8n to scrape competitor websites and extract data on pricing, offers, and marketing campaigns. This enabled the firm to anticipate trends and position its products more competitively.
• Integrated Airtable and HubSpot CRM to centralize lead tracking, eliminating scattered data and ensuring a single source of truth across sales and marketing.
• Automated email campaigns using ActiveCampaign, segmenting leads by buyer stage, which increased open rates by 35% and conversions by 22% within three months.
• Implemented Google Data Studio dashboards that gave leadership real-time insights into leads, conversions, and customer journeys, reducing reporting time by 70%.
• Supported the sales team with automated proposal generation templates, cutting proposal turnaround time from 3 days to just a few hours.
• Result: Increased monthly inbound leads by 40% and reduced manual administrative workload by over 50 hours per month through automation.
Inbox and Sales Manager
2023 –2024
Imprint Maker –United States (Remote)
• Manage and monitor multiple cold outreach inboxes for Imprint Maker`s outbound campaigns targeting B2B companies.
• Launched and optimized cold email + LinkedIn outreach campaigns, leading to a 25% increase in monthly qualified leads
• Built a custom lead tracking dashboard with Airtable + n8n
• Executed growth-focused marketing funnels using Canva, Apollo.io, and Notion
Sales and Client Retention Manager
2024-
Fortune Business Consulting– United States (Remote)
• Closed high-value deals in the PEO industry, educating clients on the full benefits of co-employment, compliance, and HR outsourcing
• Created and managed PEO onboarding documentation, including:
◦ Client Intake Forms
◦ Employee Census Templates
◦ Payroll Transition Worksheets
◦ Benefits & Workers’ Comp Data Sheets
• Cold-called and converted enterprise-level prospects, including a 200+ staff company, one of the firm’s largest deals
• Designed a lead nurturing system with automated follow-ups using HubSpot and Google Sheets
• Built custom dashboards in Looker Studio to track onboarding stages and client lifetime value
Sales and No-Code Automation Expert -
Gluten Free Wholesalers – Australia (Remote)
• Built and deployed a fully automated lead calling system that contacted cold leads, asked relevant qualifying questions, and sieved out top-priority prospects, saving the company time and money by eliminating manual follow-up
• Used n8n + Twilio + Airtable to create a smart qualification workflow that auto-tagged high-quality leads for the sales team
• Designed cold email campaigns that connected individuals and businesses in need of gluten-free foods with curated product offers from the store
• Improved lead engagement and conversion rates by segmenting email lists based on dietary preferences and ordering behavior
• Developed an internal dashboard to monitor call results, email performance, and lead conversion metrics in real time
Sales and HubSpot Manager
2023
Rebral1.ai– United States(Remote)
• Developed high-converting HubSpot sales pipelines and lead segmentation flows
• Integrated tools like Clay, PhantomBuster, and Apollo to enrich prospecting
• Reduced manual sales tasks by 60% through automation
Sales and Paralegal Asst
-
The JeffCoat Firm – Remote (U.S.A)
• Designed an end-to-end client intake automation: when a new client reported an injury via website form, the data automatically populated into Airtable, categorized by injury type, case stage, and assigned attorney.
• Integrated Make.com workflows that pulled medical documentation, synced with Google Drive, and updated case status in real time, ensuring no case details were lost.
• Automated follow-up SMS and email reminders using Twilio + Gmail for clients to attend medical checkups, consultations, or court dates.
• Developed dashboard reporting for lawyers using Google Data Studio, showing active cases by type, average case duration, and projected settlement values.
• Built email drip campaigns targeting referred clients, increasing engagement and appointment bookings by 27%.
• Result: The law firm achieved full visibility into all cases at every stage, reduced administrative delays by over 60%, and improved client satisfaction scores dramatically.
CERTIFICATIONS
• HubSpot Sales Software Certification
Issued by HubSpot Academy
• Make.com Advanced Automation Specialist
Issued by Make (formerly Integromat)
• Airtable for CRM & Workflow Automation
Issued by Airtable Universe / On2Air
• No-Code Automation for Business Operations
Issued by LinkedIn Learning
• B2B Sales Strategy: From Lead to Close
Issued by LinkedIn Learning
TOOL STACK
• List Building & Lead Enrichment:
LinkedIn Sales Navigator, Apollo, Snov.io, Clay, PhantomBuster
• Cold Email Platforms:
Instantly, Smartlead, Lemlist, QuickMail, Woodpecker, GMass
• CRMs & Task Management Tools:
HubSpot, Close CRM, Zoho CRM, Monday.com, Trello, ClickUp, Notion, Slack
• No-Code Automation Tools:
Make.com, n8n, Zapier, Pabbly Connect, Twilio (Programmable Voice)
• Reporting & Analytics:
Google Looker Studio, Airtable Interfaces, HubSpot Reports, Google Sheets Dashboards
KEY CAREER HIGHLIGHTS
• Successfully built and managed cold outreach systems end-to-end, from lead sourcing and targeting to email infrastructure, campaign launches, and reply to management across multiple industries and client types.
• Booked thousands of qualified meetings through a mix of personalized messaging, fast response times, and deep understanding of cold email psychology and deliverability.
• Deployed 3 enterprise-grade applications in Zoho Creator in under 2 months.
• Scaled an automated sales CRM system across 5 departments, improving deal velocity by 40%
• Personally designed 20+ no-code workflows used across marketing, operations, and sales
• Boosted lead conversion and client retention through seamless CRM automation
• Led and trained remote sales teams across 3 companies with measurable results
AVAILABILITY
Open to 30-40 hours per week. Available to start NOW!
