Said Benhmimi
Sefrou, Morocco
--
in/mr-said
SUMMARY
Marketing and Sales Manager and Business Developer whose duties are to provide direction to the Marketing and Design department
by evaluating and developing digital strategies focused on strategic marketing goals. Focuses on increasing potential customer
acquisition, retention and profitability.
EXPERIENCE
Digital Marketing Manager
Freelancer
March 2014 - November 2019, Morocco
• Strategies and tactics aimed at supporting and enhancing the company's reputation and marketing its products and
services have been developed.
• Always seeking to discover customers' desires.
• Building good relationships with customers.
• Overseeing marketing campaigns and their outputs.
• Company budget management.
• Publishing and distributing marketing and promotional campaigns and implementing them on the ground.
• Supervising the process of creating company content that will market its products and services.
• Preparing, following up and monitoring the budgets allocated for marketing periodically and annually.
• Supervising and approving all forms of marketing materials.
• Measure the performance of the company's marketing campaigns and write reports about the performance.
• Analyzing consumer behavior and updating marketing advertising messages.
• Study consumer behavior and the labor market.
• Gathering information about the target groups of marketing.
• Keep up with all that is new in the market.
• Collaborated in strategic planning of marketing initiatives to best leverage digital channels to maximize campaign
effectiveness.
• Overseeing the promotion of a company on the search engines (SEM) and enhancing the position and presence of the
site through search engine optimization (SEO).
EDUCATION
Bachelor in Digital Marketing
Minor in NO • Institute of Management, Technology and Communication • Morocco, Fes • 2015
Digital Marketing
Minor in NO • Google • Morocco, Sefrou • 2017
Digital marketing specialist
Minor in NO • Udacity • Morocco, Sefrou • 2019
Project Management Diploma
Minor in NO • Geneve Institute of Business Management • Morocco • 2018
CERTIFICATIONS
Digital Marketing
Google Academy • 2017
The Certified qualifies me to start and plan an online business
TRAINING
Digital Marketing Specialization
Golden Mails • June 2014
• Optimizing the site for search engines, then developing a strategy for leadership and using tools to help create, distribute, promote
and pricing products and services digitally.
SKILLS
Industry Knowledge: Market Analysis, Negotiation, Social Media Marketing, SEO, SEM
Technical Skills: Google Analytics, MS Office, Google Ads, SEM Rush, Salesforce
Website developer: Html, Css, Python