SA
SHANICE ARCHER-|- | Country Club Hills, IL 60478
Summary
Results-driven sales and marketing professional bringing demonstrated record of progressive market share growth and
sales accomplishment. Proactive manager and strategic problem-solver with record of achieving challenging profit goals
while consistently acquiring new customers and expanding operations. Tenacious in pursuing new revenue streams and
sales opportunities.
Skills
Effective customer upselling
Staff training and motivation
Team management
Critical thinking
Working collaboratively
Microsoft Office
Market knowledge
Sales tracking
Exceptional Negotiation skills
Territory management
Sales development
Sales Forecasting
Lead generation
Market and competitive analysis
Market intelligence
Social media savvy
Recruiting and hiring
Key account development
Rapport and relationship building
Brand-building strategies
Business development
Marketing campaign management
Competitive and Trend Analysis
Customer Relationship Management (CRM)
Campaign Management
Experience
Freelancer | Country Club Hills, IL
Sales and Marketing Consultant
03/2020 - Current
Consulted with clients to close sales, identifying decision-makers and
facilitating paths to communication conducive to minimizing negotiation
time.
Learned and implemented strategies for upselling products and services
and suggesting complementary products to maximize value of each
transaction.
Answered phone calls to main retail line to engage callers and encourage
in-person visits by providing valuable product and service information.
Executed marketing campaigns targeted towards meeting repeat business
and referral objectives through continued engagement of past clients.
Developed and implemented strategic marketing plans, sales plans and
forecasts to achieve corporate objectives for products and services.
Worked closely with clients to identify needs and challenges and
provided solutions-oriented campaign themes.
Evaluated leads obtained through direct referrals, lead databases and cold
calling.
Created sales volume reports to reflect overall business trends and
business vertical trends.
INSPIRED BY PURPOSE INC | South
Holland, IL
Sales and Marketing Manager
01/2017 - 04/2019
Contributed expertise to build successful marketing strategies, including
direct, partner and social media approaches.
Motivated and mentored employees to increase knowledge, skills and
career potential within company.
Integrated communications campaigns to create awareness, develop
pipeline and bring in new customers.
Managed canvassing strategies to generate appointments for outside sales
team.
Supported sales team members to drive growth and development.
Increased repeat customer base by maintaining relationships with
high-profile clients and effectively managing service issues.
Contacted customers via phone and email to explore connections, offer
services and cement relationships.
Established sales goals and strategies that contributed to increased growth
in sales and profitability.
Cultivated strong professional relationships with suppliers and key clients
to drive long-term business development.
Implemented creative sales and marketing strategies to assist sales team
with reaching targets.
Evaluated employee progress and compliance while identifying areas for
additional coaching by monitoring daily performance.
Managed employee payroll, hiring, termination, and training to ensure
maximum productivity.
Supervised and trained 40 employees on successful selling techniques.
INSPIRED BY PURPOSE INC | South
Holland, IL
Inside Sales Manager
09/2014 - 01/2017
Communicated with repeat customers to build long-term relationships.
Fielded customer feedback and complaints.
Reported sales metrics to senior management and suggested
improvements that could be made to increase the value of collateral.
Collaborated with marketing and development departments for effective
sales.
Monitored employee productivity and motivated team to meet daily
goals.
Managed team of five sales specialists that contacted partners through
phone calls, emails, mailings, faxes and seminars to communicate
company initiatives.
Worked with marketing department to prepare campaigns for lead
generation.
Supported sales team members to drive growth and development.
Contacted customers via phone and email to explore connections, offer
services and cement relationships.
Increased repeat customer base by maintaining relationships with
high-profile clients and effectively managing service issues.
Inspired By Purpose | South Holland, IL
Appointment Se er
09/2011 - 09/2014
Scheduled and confirmed appointments.
Provided exceptional customer service through effective telephone
communication and follow-ups.
Managed more than 100 outbound calls per day.
Contacted previous and potential clients to offer services and products to
suit needs.
Managed large volumes of daily outgoing calls while adhering to
predetermined quotas.
Milestone Realty | Ma eson, IL
Sales and Marketing Representative
01/2011 - 10/2011
Handled customer inquiries promptly and efficiently, serving as pointof-contact between teams and departments for consistency.
Developed positive relationships with new and existing customers,
leading to increased sales opportunities.
Performed data entry and market research and maintained databases.
Created CRM software tracking and analysis reports, training new
employees on software programs.
Learned and implemented strategies for upselling products and services
and suggesting complementary products to maximize value of each
transaction.
Education and Training
EVERST UNIVERSITY
BACHELORS in BUSINESS ADMINISTRATION
01/2014
SAINT XAVIER UNIVERSITY
ASSOCIATES in BUSINESS ADMINISTRATION
01/2012
CERTIFICATION IN BUSINESS CONSULTING
01/2015
IAP CAREER COLLEGE
CERTIFICATION IN SOCIAL MEDIA MANAGEMENT SEPT
02/2015
IAP CAREER COLLEGE
CERTIFICATION IN MOTIVATIONAL SPEAKING SEPT.
01/2015
References
REFERENCES Furnished upon request
Certifications
Salesforce
Google Anaylytics