Ryan Graffeo

I’m a detail-oriented data analyst and CRM specialist with a passion for using analytics to solve operational challenges. My professional experience spans customer service, export compliance, and financial services—where I’ve consistently used tools like Excel, Salesforce, and Tableau to streamline processes and uncover insights.

At Apex Tool Group, I support global customer service operations by building automated trackers in Excel and implementing Salesforce workflow automations that reduce case resolution time and improve accuracy. I’ve also led the design of performance dashboards and case analytics reports that empower leadership with real-time KPIs.

In a previous role with New York Life, I applied Salesforce analytics to monitor client engagement and sales activity. I automated follow-up processes to support retention and marketing outreach, gaining a strong understanding of customer lifecycle data and communication strategies.

I hold a B.A. in Mathematics from Binghamton University and recently completed the Google Data Analytics Certificate, where I worked with R, SQL, and Tableau to analyze real-world data. My capstone project used wearable fitness data to generate targeted wellness recommendations backed by statistical analysis and visual storytelling.

In addition to Salesforce (Admin and Platform App Builder certified), I’m experienced with SAP, VBA scripting, and collaborative tools like Google Suite and Microsoft Teams. I enjoy combining technical skills with business context to solve meaningful problems—whether that’s improving internal workflows, guiding strategic decisions, or supporting cross-functional teams with data insights.

I’m actively seeking roles where I can continue to bridge the gap between systems, data, and people—delivering measurable value through automation, analysis, and communication.