Ruth Villafuerte Ecommerce Portfolio
My Portfolio
RUTH
VILLAFUERTE
Ecommerce Assistant
Specializing in Shopify, TikTok Shop, and
Klaviyo Email Marketing
@ecomm.ruthie
Welcome to my portfolio!
I am a subcontracted Virtual Assistant with experience supporting overseas
Shopify, TikTok Shop, and Amazon stores under a local client.
My work focuses on:
Product management
Order fulfillment
Shop monitoring
Basic ecommerce operations
This portfolio highlights my skills and experience relevant to ecommerce
roles, including TikTok Shop Assistant and Shopify Assistant positions.
References for work quality are available through my supervising client.
Core Experience
Platforms & Tasks
Shopify
Basic Store Setup
Product listing (manual & bulk/CSV upload)
Order fulfillment and inventory updates
Manage product collections
Create discounts (code & automatic)
Add menus or sub-menus
Create and update blogs
Update banners, theme blocks, and text (basic theme changes)
Generate analytics and simple reports via Pivot Tables
TikTok Shop / Seller / Affiliate Center
Order status monitoring: to ship, shipping overdue, cancellations,
refund/return requests
Affiliate Marketing/ Creator Outreach
Product listing (manual & synced via Silk Connector App in Shopify)
Improve listing quality and update inventory
Basic shop design updates
Target collaboration & creator outreach
Sample request management
Basic automated flows via customer outreach
Monitor and improve shop performance score
Generate analytics reports via Pivot Tables
Amazon
Order fulfillment via Multi-Channel Fulfillment (MCF)
Klaviyo
Email Set-up
Automation Flows
Tools & Platforms Used
Ecommerce: Shopify, TikTok Shop, TikTok Seller Center, TikTok Affiliate
Center, Amazon
Email Marketing: Klaviyo
Project & Task Management: Monday.com, Asana, Notion
Productivity: Google Workspace (Sheets, Docs, Calendar, Meet),
Microsoft Excel, Microsoft Office, WPS Office
Communication: Zoom, Google Meet, Skype
Automation: Euka AI, Shopify Automated Flows
Reference: All client details are anonymized. References for work quality are
available through my local client.
Visual Work Sample
Shopify Demo Store
This is a Shopify development store
created to show my Shopify skills
and tasks experienced.
Disclaimer:
This is a personal demo store for
portfolio use only. This is not a client
store.
You may view my Shopify Store Demo
through this link:
Crimson Ruth Bags
Store Password: crimson1234
This store is currently passwordprotected as it is in developer mode.
Visual Work Sample
Product Listing (Manual Listing)
Created and edited a product listing with title, description, images,
and product status.
Disclaimer:
Screenshot taken from a personal Shopify demo store.
Visual Work Sample
Product Listing (CSV Upload)
Used a CSV file to
upload and update
products in bulk.
Visual Work Sample
Product Collection Management
Created and managed manual and smart product collections in Shopify.
Disclaimer:
Screenshot taken from a personal Shopify demo store.
Visual Work Sample
Discount Creation
Created automatic discounts and discount codes in Shopify.
Sample Discounts:
Automatic discount: NEWYEARSALE50
Discount code: NEWUSER15
Visual Work Sample
Blog Creation & Update
Created and updated blog posts in Shopify.
Disclaimer:
Screenshot taken from a personal Shopify demo store.
Past Freelance Gig
Social Media Manager / Virtual Admin
(Toodley.co) - May 2022 - Oct 2022
Managed social media accounts for small businesses:
Created and scheduled posts
Engaged with followers
UPWORK CLIENT REVIEW
Other Work Experience
Previous experience as a Customer Service / Call Center Representative in
the Philippines. Handled customer inquiries, resolved issues, and developed
communication and problem-solving skills.
Disclaimer / Note:
Experience is from previous employment. Client details are confidential.
Let’s Work Together
Personal Info:
4 dogs, 1 cat, a few chickens at home
I enjoy movies
Sometimes I like drawing
🎬
🐾
✏️
Contact Me:
Email:-WhatsApp: -
LinkedIn: https://www.linkedin.com/in/varuthie/
To clients:
I am available for part-time roles and ready to support your ecommerce
business. Please feel free to contact me directly if you’d like to discuss how
I can help.
Thank You for your
interest.-